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Content repurposing: the ultimate tool for growth

What is Content Repurposing?

Content repurposing means recycling your existing content into new formats to increase its reach. For example, taking a webinar and extracting the highlights into a LinkedIn carousel. Or transforming a podcast into a compelling blog post. Recently, content repurposing has become an industry “buzzword”, and for a very good reason! In this article we are going to show you the six key reasons you should embrace repurposing and show you how you use it effectively:

  • Minimize your workload
  • Maximize your output
  • Get great returns on investment
  • Create meaningful interactions with your clients
  • Reach new audiences
  • Soar up the SEO rankings

Let’s get started!

Use content repurposing to minimize your workload!

The content landscape has become more demanding in recent years – with the most successful marketers and creators uploading fresh content daily. All of this comes at a heavy price, with 61% of content creators and 83% of marketing professionals reporting symptoms of burnout. Luckily, by utilizing content repurposing, we can break the burnout cycle and get our creative mojo back. 

The first step is to find an existing long-form video or audio piece, and then examine it for possibilities. For example, does an old webinar contain some great key moments that could be attractively repackaged into social media shorts? Let’s go! Could that same webinar be turned into an eBook as well? Why not? Your options are only limited by your imagination. 

Maximize output

The good thing about repurposing is that most of the hard work has already been done! When you created your original content piece you had the idea, you executed it, you compiled it, and you published it. Now it’s time to exploit that piece to its fullest. Let’s take an example from a content creator that makes travel documentaries. Using just their existing content they could transform an hour-long Italian documentary into:

  • A listicle (Top 10 Places to Visit in Rome)
  • A blog (Things We Wish We Knew Before Traveling to the Amalfi Coast)
  • An eBook (Italy: Your Ultimate Guide to Adventure)
  • Multiple video shorts (How to spend 24 hours in Positano or Hunting for the Best Pizza in Naples)
  • Tens of highlight reels (best restaurants, favorite beaches, unmissable architecture etc. etc. etc.)
  • Social media stills for all the above

By exploiting a single long-form content piece, and breaking it down into multiple fresh formats, creators get maximum value for minimal effort. 

It’s all about the ROI

Because creating new content is labor intensive and costly, content repurposing allows for a significantly better return on investments. Consider that a business may have a whole team on staff just to service their content needs. This can amount to a huge expense. For example, according to Asana, 6 out of 10 marketers will spend the majority of every work day in content creation. Even outsourcing labor doesn’t provide a good enough solution.  Finding, vetting, managing, and retaining external contractors often feels like a full-time job itself.  

Eliminating the need to constantly create new content allows for an instant reduction in content production costs (and an instant uptick in your sanity). And by repurposing each content piece into dozens of new options, your cost to value ratio decreases, and your return on initial investment increases. 

Consider how real people interact with content 

Content repurposing also allows us to organically reach people using tried and true advertising techniques. Think about the last time you purchased a new product online. You probably saw some sponsored ads, or a product promoted by an influencer in a video short. You might have followed the brand’s page on social media, and clicked into the website to view the price and reviews before purchasing. If you’re like the average consumer, you probably saw the product or brand at least seven times before you decided to buy. 

Repeated exposure is a key component to selling products and building followers, and most of this initial exposure is done through short-form content rather than long. If you’re only creating long-form content, you’re making it much less likely people will discover you, and far less likely that they’ll do so over and over again. However, if you transform that same long-form content into dozens of short-form pieces you’ll increase the odds dramatically. 

Reach New Audiences

Your repurposed short-form content needs to be posted in as many places as possible and in as many formats as possible. You should consider posting each piece onto both your website, and every available social media channel to maximize your exposure. 

You should also repurpose it into a wide variety of formats. Some people love to watch YouTube videos, whereas others prefer to read articles on websites. If you’re only creating one and not the other, you’re missing out on potential clients.

Use content repurposing to soar up the SEO rankings

Repurposing content also allows you to maximize your business’s SEO performance. Algorithms across search engines prioritize new or updated content pieces. By modifying or updating your content you signal to the search engine that your content is up to date and relevant to audiences. 

Furthermore, repurposing content creates an opportunity to target a variety of fresh keywords, and to create new backlinks to reputable or established sites. For example, a video upload may contain metatags, and links in its description. That same video repurposed into a blog post can utilize new relevant keywords, contain more opportunities for links, and even have embedded images which provide further opportunities for new meta-tags. 

How AI can be your secret little helper

You can minimize your workload and maximize your profits further by employing GlossAi’s content generator as your new personal assistant. Essentially, GlossAi makes content repurposing easier and faster than doing it alone. 

How does it work? 

You upload your long form video or audio content into GlossAi and select your desired formats. Then you let the AI generator work its magic. In near real time it will transform your original piece into up to a dozen new options – both written and visual. 

How will it know what to include?

Unlike other AI content generators, GlossAi has been specially trained to recognize voice fluctuations, pauses, volume changes, body language, text on screen and more to automatically find and extract the highlights. Its editing software is so human-like that it needs no outside input at all to create ready-to-go results.

What if I still want to make changes?

GlossAi has an easy-to-use inbuilt editor that will allow you to add or delete any sections you want! It also learns your preferences overtime, so that it becomes more personalized with each use.

What if I want it to reflect my brand?

Too easy! GlossAI allows you to upload your brand book – fonts, colors, logos, and automatically adds these into the final product.

Will it be truly ready to upload to social media?

Absolutely! GlossAi automatically writes posts, chooses still images, and even adjusts aspect ratios for each platform – ready for instant upload. 

It sounds too good to be true

We stand by our product so much that we are offering to repurpose your first two videos for free. We are confident that once you try our software you’ll never go back to manual repurposing again.

Still not sure? Check out these testimonials from satisfied customers.

Let’s talk

Please complete the form below so we can better understand your business, and we will contact you to discuss how we can help with your content needs.

GLOSSAI TERMS OF USE

Last updated : March 2022

Welcome to www.glossai.co (together with its subdomains, Content, Marks and services, the “Site”). Please read the following Terms of Use carefully before using this Site so that you are aware of your legal rights and obligations with respect to Glossai Ltd. (“Glossai”, “we”, “our” or “us”). By accessing or using the Site, you expressly acknowledge and agree that you are entering a legal agreement with us and have understood and agree to comply with, and be legally bound by, these Terms of Use, together with the Privacy Policy (the “Terms”). You hereby waive any applicable rights to require an original (non-electronic) signature or
delivery or retention of non-electronic records, to the extent not prohibited under applicable law. If you do not agree to be bound by these Terms please do not access or use the Site.

  1. Background.The Site is intended to provide users with tools enabling them to build summaries and navigate through long video and audio recordings.
  2. Modification.We reserve the right, at our discretion, to change these Terms at any time. Such change will be effective 10 days following posting of the revised Terms on the Site, and your continued use of the Site thereafter means that you accept those changes.
  3. Ability to Accept Terms.The Site is only intended for individuals aged 18 years or older. If you are under 18 years please do not visit or use the Site.
  4. Site Access.For such time as these Terms are in effect, we hereby grant you permission to visit and use the Site provided that you comply with these Terms and applicable law.
  5. Restrictions.You shall not: (i) copy, distribute or modify any part of the Site without our prior written authorization; (ii) use, modify, create derivative works of, transfer (by sale, resale, license, sublicense, download or otherwise), reproduce, distribute, display or disclose Content (defined below), except as expressly authorized herein; (iii) disrupt servers or networks connected to the Site; (iv) use or launch any automated system (including without limitation, “robots” and “spiders”) to access the Site; and/or (v) circumvent, disable or otherwise interfere with security-related features of the Site or features that prevent or restrict use or copying of any Content or that enforce limitations on use of the Site.
  6. Account. In order to use some of the services of the Site, you may have to create an account (“Account”). You agree not to create an Account for anyone else or use the account of another without their permission. When creating your Account, you must provide accurate and complete information. You are solely responsible for the activity that occurs in your Account, and you must keep your Account password secure. You must notify Glossai immediately of any breach of security or unauthorized use of your Account. As between you and Glossai, you are solely responsible and liable for the activity that occurs in connection with your Account. If you wish to delete your Account you may send an email request to Glossai at support@glossai.co.
  7. Payments to Glossai.

7.1. While the general access to the Site is provided to you free of charge, Glossai may in the future charge a fee for certain access, usage or storage. In such event, Glossai will use third-party payment processors (each, a “Payment Processor”) to bill you for any service used by you. The processing of payments may be subject to the terms, conditions and policies of the Payment Processors in addition to these Terms, and you hereby
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7.2. You must provide current, complete and accurate billing information for your Account, and hereby undertake to promptly update us in the event of any changes to such billing information (such as a change in billing address, credit card number, or credit card expiration date). You must promptly notify us or our Payment Processors if your payment method is canceled (e.g., for loss or theft) or otherwise inoperable.

7.3. By accepting these Terms or otherwise by using our Site or services, you hereby agree to be billed on a recurring basis and to be automatically charged by us or our Payment Processors using the payment method you specified in your Account. We reserve the right to deactivate, terminate, prevent access to, disable your use of the Site or our services for, and/or delete any Accounts or access to the Site or our services, including any User Submission uploaded by you, at any time at our sole discretion, including for nonpayment, late payment, or failure to charge your specified method of payment upon invoicing.

7.4. You agree to be responsible for any duties, customs fees, taxes, and related penalties, fines, audits, interest and back-payments relating to your use and procurement of our services, including but not limited to national, state or local sales taxes, use taxes, value-added taxes (VAT) and goods and services taxes (GST) (collectively, “Taxes”). If we become obligated to collect or pay Taxes in connection with your purchase of our services, those Taxes will be invoiced to you as part of a billing process or collected at the time of purchase. In certain states, countries and territories, we may determine if your purchase of services is subject to certain Taxes, and if so, may collect such Taxes and remit them to the appropriate taxing authority. If you believe that a given Tax does not apply or that some amount must be withheld from payments to us, you must promptly provide us with a tax certificate, withholding receipt, tax identifier or other adequate proof, provided such information is valid and sufficiently authorized by all appropriate taxing authorities. You must also provide us with any tax identification information that is necessary for us to comply with our tax obligations, as we determine from time to time. You will be solely responsible for any misrepresentations made or non-compliance caused by you regarding Taxes, whether with respect to us or other parties, including any penalties, fines, audits, interest, back-payments or further taxes associated with such misrepresentations or non-compliance.

7.5. We may offer service credits from time to time, and any provision of such credits is governed by the terms and policies concerning the credits. You acknowledge and agree that all credits, whether previously offered or otherwise, are revocable or subject to early expiration at any time and for any reason or no reason by us, including for abuse, misrepresentation of Account information, unauthorized transfer, or illegal conduct by you.

  1. Intellectual Property Rights

8.1. Content and Marks. The: (i) content on the Site, including without limitation, the text, documents, articles, brochures, descriptions, products, software, graphics, photos, sounds, videos, interactive features, and services (collectively, the “Materials”); (ii) and User Submissions, as defined below (together with the Materials, the “Content”); and (iii) the trademarks, service marks and logos contained therein (“Marks”), are the property of Glossai and/or its licensors and may be protected by applicable copyright or other intellectual property laws and treaties. “Glossai”, the Glossai logo, and other marks are Marks of Glossai or its affiliates. All other trademarks, service marks, and logos used on the Site are the trademarks, service marks, or logos of their respective owners. We reserve all rights not expressly granted in and to the Site and the Content.

8.2. Use of Content. Content on the Site is provided to you for your information and personal use only and may not be used, modified, copied, distributed, transmitted, broadcast, displayed, sold, licensed, de-compiled, or otherwise exploited for any other purposes whatsoever without our prior written consent. If you download or print a copy of the Content you must retain all copyright and other proprietary notices contained therein.

8.3. Music Content. As part of the services provided hereunder and subject to these Terms, you may be able to incorporate music content provided by third party service providers (“Music Content“) into your User Submissions (defined below) within the App. The provision of the Music Content is subject to the terms and conditions of third party service providers of the Music Content and we may, at our sole discretion, disable, remove, limit or terminate the provision of the Music Content at any time, without any liability to you. You shall only use the Music Content as recorded for the purpose of incorporating, integrating and/or synchronizing it “as is” into the User Submissions, and for no other purpose nor in any other modified form. In addition, with respect to your use of any Music Content, you shall not, at any time during or after the term of these Terms: (a) use the copyrights in the name of any Music Content (including, without limitation, in the tune and lyrics included in it); (b) create a cover version of any Music Content (including, without limitation, any tune and/or lyrics); (c) not to entitle any User Submissions with the name of the Music Content; (d) transfer any Music Content to any third party or to allow any third party to access, use, integrate or otherwise exploit the Music Content provided to you via the Site; (e) sell, transfer, share, give license to use, allow others to record a new form, present, perform in public, copy, reproduce and/or distribute as stand-alone package, any Music Content (as a whole or a part) in any manner whatsoever, whether for any consideration or for no consideration; (f) use any Music Content as a separate file, present it as a separate file and/or make it available for download as a separate file, in any manner whatsoever; (g) misuse, infringe or otherwise misappropriate the Music Content in any way whatsoever; (h) use (or intentionally enable the use by others) the Music Content to provide music content services to third parties, for example, as a music or footage collection, a music or footage library, a music or footage database or in any other manner; (i) claim ownership of any Music Content or register any User Submission containing Music Content under YouTube content identification, Facebook Rights Manager or other similar copyrights registrations; (j) use the Music Content in any manner that (i) is illegal or contrary to a court order, (ii) may damage the reputation of the third party service provider of the Music Content, or (iii) violates the rights of third parties; (k) use the Music Content in context of promotion or encouragement of violence, pornography and abomination, racism, hate and discrimination against any person or based on race, religion, sex, sexual orientation, community or nationality, threats, hurting the helpless, violating privacy, slander and another insulting contents; (l) any manner and/or which was forbidden by the provisions of any law. Should we determine, in our sole discretion, that you have breached, or are likely to breach, the restrictions set forth hereunder to otherwise use the Music Content in any unpermitted manner or in breach of applicable law, we may, at our sole discretion immediately suspend your access to the Site and to use the Music Content. Upon our request, you agree to cooperate with us and comply with any instructions we may give you in order to comply with the restrictions and permitted uses of the Music Content granted hereunder. Notwithstanding anything to the contrary, we shall at no time be liable to you with respect to the Music Content or your use thereof.

  1. User Submissions

9.1. Responsibility. The Site may permit the submission, hosting, sharing and publishing of content by you and other users (“User Submissions”). You understand that whether or not such User Submissions are published, we do not guarantee any confidentiality with respect to any User Submissions. You shall be solely responsible for your User Submissions and the consequences of posting, publishing or uploading them. We have complete discretion whether to publish your User Submissions and we reserve the right in our sole discretion and without further notice to you, to monitor, censor, edit, remove, delete, and/or remove any and all Content posted on the Site (including User Submissions) at any time and for any reason.

9.2. Ownership. You represent and warrant that you own or have the necessary rights and permissions to use and authorize Glossai to use all Intellectual Property Rights (defined below) in and to your User Submissions, and to enable inclusion and use thereof as contemplated by the Site and these Terms. Unless the User Submissions are separately referred to, all references herein to Content shall include references to User Submissions. “Intellectual Property Rights” means any and all rights, titles and interests, whether foreign or domestic, in and to any and all trade secrets, patents, copyrights, service marks, trademarks, know-how, or similar intellectual property rights, as well as any and all moral rights, rights of privacy, publicity and similar rights of any type under the laws or regulations of any governmental, regulatory, or judicial authority, foreign or domestic. You retain all of your ownership rights in and to your User Submissions.

9.3. License to User Submissions. By submitting the User Submissions to Glossai, you hereby grant Glossai a worldwide, irrevocable, non-exclusive, royalty-free, perpetual, sublicensable and transferable license to use, reproduce, distribute, prepare derivative works of, display, and perform, all at its sole discretion, the User Submissions in connection with the Site and Glossai’s business, including without limitation for publishing and redistributing part or all of your User Submissions (and derivative works thereof) in any media formats and through any media channels and, and you hereby waive any moral rights in your User Submissions, to the extent permitted by law. You also hereby grant each user of the Site or other viewer or user of the User Submission a non-exclusive right to use, reproduce, distribute, prepare derivative works of, display and perform such User Submissions, all in accordance with these Terms.

9.4. Prohibited Content. You agree that you will not display, post, submit, publish, upload or transmit a User Submission that: (i) is unfair or deceptive under the consumer protection laws of any jurisdiction; (ii) is copyrighted, protected by trade secret or otherwise subject to third party proprietary rights, including privacy and publicity rights, unless you are the owner of such rights; (iii) creates a risk to a person’s safety or health, creates a risk to public safety or health, compromises national security, or interferes with an investigation by law enforcement; (iv) impersonates another person; (v) promotes illegal drugs, violates export control laws, relates to illegal gambling, or illegal arms trafficking; (vi) is unlawful, defamatory, libelous, threatening, pornographic, harassing, hateful, racially or ethnically offensive, or encourages conduct that would be considered a criminal offense, gives rise to civil liability, violates any law, or is inappropriate; (vii) involves theft or terrorism; or (viii) is otherwise malicious or fraudulent.

9.5. Exposure. You understand and acknowledge that when accessing and using the Site: (i) you will be exposed to User Submissions from a variety of sources, and that Glossai is not responsible for the accuracy, usefulness, safety, or Intellectual Property Rights of, or relating to, such User Submissions; and (ii) you may be exposed to User Submissions that are inaccurate, offensive, indecent, or objectionable. You hereby agree to waive, and hereby do waive, any legal or equitable rights or remedies you may have against Glossai with respect to (i) and (ii) herein.

9.6. Spam. You agree not to, and will not, use the communications systems provided by the Site to send unauthorized commercial communications and you shall be solely responsible and liable for any such unauthorized communications.

  1. Information Description.We attempt to be as accurate as possible. However, we cannot and do not warrant that the Content available on the Site is accurate, complete, reliable, current, or error-free. We reserve the right to make changes in or to the Content, or any part thereof, in our sole judgment, without the requirement of giving any notice prior to or after making such changes to the Content. Your use of the Content, or any part thereof, is made solely at your own risk and responsibility.
  2. Disclosure.We reserve the right to access, read, preserve, and disclose any information that we obtain in connection with the Site, and your use thereof, as we reasonably believe is necessary to: (i) satisfy any applicable law, regulation, legal process, subpoena or governmental request; (ii) enforce these Terms, including to investigate potential violations of them; (iii) detect, prevent or otherwise address fraud, security or technical issues; (iv) respond to user support requests; or (v) protect the rights, property or safety of Glossai, its users or the public.
  3. Links

12.1. The Site may contain links, and may enable you to post content, to third party websites that are not owned or controlled by Glossai. We are not affiliated with, have no control over, and assume no responsibility for the content, privacy policies, or practices of, any third party websites. You: (i) are solely responsible and liable for your use of and linking to third party websites and any content that you may send or post to a third party website; and (ii) expressly release Glossai from any and all liability arising from your use of any third party website. Accordingly, we encourage you to read the terms and conditions and privacy policy of each third party website that you may choose to visit.

12.2. Glossai permits you to link to the Site provided that: (i) you link to but do not replicate any page on this Site; (ii) the hyperlink text shall accurately describe the Content as it appears on the Site; (iii) you shall not misrepresent your relationship with Glossai or present any false information about Glossai and shall not imply in any way that we are endorsing any services or products, unless we have given you our express prior consent; (iv) you shall not link from a website (“Third Party Website”) which prohibits linking to third parties; (v) such Third party Website does not contain content that (a) is offensive or controversial (both at our discretion), or (b) infringes any intellectual property, privacy rights, or other rights of any person or entity; and/or (vi) you, and your website, comply with these Terms and applicable law.

  1. Beta Services.We may offer “beta” versions or features of our products/services (each, a “Beta Service”). Glossai will determine, at its sole discretion, the availability, duration, features, and components of each Beta Service. If we permit you to use a Beta Service, you agree that information we provide relating to the Beta Service is our confidential information, and you specifically agree, in addition to the other requirements set forth in these Terms, to not: (i) use the Beta Service for benchmarking or performance testing or to publicly disseminate performance information or analysis from any source relating to the Services; (ii) modify or create derivative works of the Beta Service or remove any product identification, proprietary, copyright or other notices contained in the Beta Service; or (iii) allow any other individual to access or use the Beta Service. Glossai, at its sole discretion, shall determine whether or not to continue to offer any Beta Service, and may cease offering any Beta Service at any time.
  2. Privacy.We will use any personal information that we may collect or obtain in connection with the Site in accordance with our privacy policy which is available at https://glossai.co/repurposing/#privacy-modal. You agree that we may use personal information that you provide or make available to us in accordance with the Privacy Policy.
  3. Warranty Disclaimers

15.1. This section applies whether or not the services provided under the Site are for payment. Applicable law may not allow the exclusion of certain warranties, so to that extent certain exclusions set forth herein may not apply.

15.2. THE SITE (INCLUDING THE MUSIC CONTENT) IS PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS, AND WITHOUT WARRANTIES OF ANY KIND EITHER EXPRESS OR IMPLIED. GLOSSAI HEREBY DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, TITLE, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND THOSE ARISING BY STATUTE OR FROM A COURSE OF DEALING OR USAGE OF TRADE. GLOSSAI DOES NOT GUARANTEE THAT THE SITE WILL BE FREE OF BUGS, SECURITY BREACHES, OR VIRUS ATTACKS. THE SITE MAY OCCASIONALLY BE UNAVAILABLE FOR ROUTINE MAINTENANCE, UPGRADING, OR OTHER REASONS. YOU AGREE THAT GLOSSAI WILL NOT BE HELD RESPONSIBLE FOR ANY CONSEQUENCES TO YOU OR ANY THIRD PARTY THAT MAY RESULT FROM TECHNICAL PROBLEMS OF THE INTERNET, SLOW CONNECTIONS, TRAFFIC CONGESTION OR OVERLOAD OF OUR OR OTHER SERVERS. WE DO NOT WARRANT, ENDORSE OR GUARANTEE ANY CONTENT, PRODUCT, OR SERVICE THAT IS FEATURED OR ADVERTISED ON THE SITE BY A THIRD PARTY.

15.3. GLOSSAI DOES NOT WARRANT, ENDORSE OR GUARANTEE ANY CONTENT THAT APPEARS IN A USER SUBMISSION, AND DOES NOT MAKE ANY REPRESENTATION OR WARRANTY WITH RESPECT TO, AND DISCLAIMS ALL LIABILITY FOR, ANY SUCH CONTENT.

15.4. YOU SPECIFICALLY ACKNOWLEDGE THAT GLOSSAI SHALL NOT BE RESPONSIBLE FOR THE USER SUBMISSIONS, MUSIC CONTENT OR CONDUCT (INCLUDING DEFAMATORY, OFFENSIVE, ILLEGAL, OR NEGLIGENT CONDUCT) OF ANY SITE USER AND THAT THE RISK OF HARM OR DAMAGE FROM THE FOREGOING RESTS ENTIRELY WITH YOU.

15.5. YOUR RELIANCE ON, OR USE OF, ANY USER SUBMISSION, MUSIC CONTENT, OR INTERACTION WITH ANY SITE USER OR OWNER, IS AT YOUR SOLE RISK. IF YOU HAVE A DISPUTE WITH ANY SITE USER OR OWNER IN CONNECTION WITH THE SITE OR ANY USER SUBMISSION, YOU AGREE THAT GLOSSAI IS NOT LIABLE FOR ANY CLAIMS OR DAMAGES ARISING OUT OF OR CONNECTED WITH SUCH A DISPUTE. GLOSSAI RESERVES THE RIGHT, BUT HAS NO OBLIGATION, TO MONITOR ANY SUCH DISPUTE.

15.6. EXCEPT AS EXPRESSLY STATED IN OUR PRIVACY POLICY, GLOSSAI DOES NOT MAKE ANY REPRESENTATIONS, WARRANTIES OR CONDITIONS OF ANY KIND, EXPRESS OR IMPLIED, AS TO THE SECURITY OF ANY INFORMATION YOU MAY PROVIDE OR ACTIVITIES YOU ENGAGE IN DURING THE COURSE OF YOUR USE OF THE SITE.

  1. Limitation of Liability

16.1. TO THE FULLEST EXTENT PERMISSIBLE BY LAW, GLOSSAI SHALL NOT BE LIABLE FOR ANY DIRECT, INDIRECT, EXEMPLARY, SPECIAL, CONSEQUENTIAL, OR INCIDENTAL DAMAGES OF ANY KIND, OR FOR ANY LOSS OF DATA, REVENUE, PROFITS OR REPUTATION, ARISING UNDER THESE TERMS OR OUT OF YOUR USE OF, OR INABILITY TO USE, THE SITE, OR MUSIC CONTENT EVEN IF GLOSSAI HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES OR LOSSES. Some jurisdictions do not allow the limitation or exclusion of liability for incidental or consequential damages, so the above limitations may not apply to you.

16.2. IN NO EVENT SHALL THE AGGREGATE LIABILITY OF GLOSSAI FOR ANY DAMAGES ARISING UNDER THESE TERMS OR OUT OF YOUR USE OF, OR INABILITY TO USE, THE SITE EXCEED THE TOTAL AMOUNT OF FEES, IF ANY, PAID BY YOU TO GLOSSAI FOR USING THE SITE DURING THE 3 MONTHS PRIOR TO BRINGING THE CLAIM.

    1. Indemnity.You agree to defend, indemnify and hold harmless Glossai and our affiliates, and our respective officers, directors, employees and agents, from and against any and all claims, damages, obligations, losses, liabilities, costs and expenses (including but not limited to attorney’s fees) arising from: (i) your use of, or inability to use, the Site; (ii) your use of the Music Content (including in breach of section 8.3, third party rights and/or applicable law); (iii) your User Submissions; (iv) your interaction with any Site user; or (v) your violation of these Terms.
    2. Term and Termination.These Terms are effective until terminated by Glossai or you. Glossai, in its sole discretion, has the right to terminate these Terms and/or your access to the Site, or any part thereof, immediately at any time and with or without cause (including, without any limitation, for a breach of these Terms). Glossai shall not be liable to you or any third party for termination of the Site, or any part thereof. If you object to any term or condition of these Terms, or any subsequent modifications thereto, or become dissatisfied with the Site in any way, your only recourse is to immediately discontinue use of the Site. Upon termination of these Terms, you shall cease all use of the Site. This Section ‎18 and Sections 8 (Intellectual Property Rights), 9.3 (License to User Submissions), ‎14 (Privacy), ‎15 (Warranty Disclaimers), ‎16 (Limitation of Liability), ‎17 (Indemnity), and ‎19 (Independent Contractors) to ‎21 (General) shall survive termination of these Terms.
    3. Independent Contractors.You and Glossai are independent contractors. Nothing in these Terms creates a partnership, joint venture, agency, or employment relationship between you and Glossai. You must not under any circumstances make, or undertake, any warranties, representations, commitments or obligations on behalf of Glossai.
    4. Assignment.These Terms, and any rights and licenses granted hereunder, may not be transferred or assigned by you but may be assigned by Glossai without restriction or notification to you.
    5. General.Glossai reserves the right to discontinue or modify any aspect of the Site at any time. These Terms and the relationship between you and Glossai shall be governed by and construed in accordance with the laws of the State of Israel, without regard to its principles of conflict of laws. You agree to submit to the personal and exclusive jurisdiction of the courts located in Tel-Aviv, Israel and waive any jurisdictional, venue, or inconvenient forum objections to such courts, provided that Glossai may seek injunctive relief in any court of competent jurisdiction. These Terms shall constitute the entire agreement between you and Glossai concerning the Site. If any provision of these Terms is deemed invalid by a court of competent jurisdiction, the invalidity of such provision shall not affect the validity of the remaining provisions of these Terms, which shall remain in full force and effect. No waiver of any term of these Terms shall be deemed a further or continuing waiver of such term or any other term, and a party’s failure to assert any right or provision under these Terms shall not constitute a waiver of such right or provision. YOU AGREE THAT ANY CAUSE OF ACTION THAT YOU MAY HAVE ARISING OUT OF OR RELATED TO THE SITE MUST COMMENCE WITHIN 1 YEAR AFTER THE CAUSE OF ACTION ACCRUES. OTHERWISE, SUCH CAUSE OF ACTION IS PERMANENTLY BARRED.
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GLOSSAI LTD. PRIVACY POLICY

Last Updated: February 26, 2023 This privacy policy (“Privacy Policy”) governs how we, GlossAI Ltd. (together, “GlossAI” “we”, “our” or “us”) use, collect, and store Personal Data we collect or receive from or about you (“you”) such as in the following use cases:
  1. When you make use of, or interact with, our website, https://glossai.co/repurposing/  (“Website”)
    1. When you browse or visit our Website
    2. When we process your job application 
    3. When you contact us (e.g. support, help, chat, general inquiries)
  2. When you make use of, or interact with, our platform, and any other software, that we license (each individually, and collectively, the “Platform”).
    1. When you create an account and when you log in
    2. When you make use of our Platform
  3. When you attend a marketing event and/or we exchange business cards and you provide us with your Personal Data 
  4. When we acquire your Personal Data from third-party sources (such as lead-generation companies) 
  5. When we use the Personal Data of our customers (e.g. contact details) 
  6. When we use the Personal Data of our service providers (e.g. contact details) 
  7. When you interact with us on our social media profiles (e.g., Facebook, LinkedIn) 
Please read this Privacy Policy carefully, so you can understand our practices and your rights in relation to personal data. “Personal Data” means any information that can be used, alone or together with other data, to uniquely identify any living human being and any information deemed as Personally Identifiable Information by privacy laws. Please note that this is a master privacy policy and some of its provisions only apply to individuals in certain jurisdictions. For example, the legal basis in the table below is only relevant to GDPR-protected individuals. Important note: Nothing in this Privacy Policy is intended to limit in any way your statutory right, including your rights to a remedy or means of enforcement.  Table of contents:
  1. What Personal Data we collect, why we collect it, and how it is used
  2. How we protect and retain your Personal Data
  3. How we share your Personal Data
  4. Additional information regarding transfers of Personal Data
  5. Your privacy rights. How to delete your account
  6. Use by children
  7. Interaction with third party products
  8. Log files 
  9. Our California Do Not Track Notice
  10. Contact us
This Privacy Policy can be updated from time to time and, therefore, we ask you to check back periodically for the latest version of this Privacy Policy.  If we implement significant changes to the use of your Personal Data in a manner different from that stated at the time of collection, we will notify you by posting a notice on our Website or by other means.
  • WHAT PERSONAL DATA WE COLLECT, WHY WE COLLECT IT, AND HOW IT IS USED
Specific personal data we collect Why is the personal data collected and for what purposes? Legal basis (GDPR only, if applicable) Third parties with whom we share your personal data  Consequences of not providing the personal data
When you make use of, or interact with, our Website
When you browse or visit our Website
Cookies, analytic tools and log files, usage data (time on site, actions taken) and user data (location, device, channel, lead form For more information, please read our cookies policy
  • To analyze, support and improve our Website. 
  • To personalize the Website 
  • To help optimize our marketing efforts and campaigns for visibility and conversion.
 Consent  Legitimate interest (e.g., essential cookies)
  • Hubspot 
  • Certain Website features may not be available
When we process your job application. 
  • Full name
  • Email address
  • Telephone number 
  • CV – resume 
  • Cover letter
  • Any other information that you decide to provide/supply us with
Please see here our Employee and Candidate Privacy Notice for more information.
  • To assess you as a candidate
  • To communicate with you in connection with your job application
 Performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract Legitimate interest (e.g., to analyze your application)
  • Gmail 
  • Google Drive
  • Cannot assess you as a candidate
  • Cannot communicate with you in connection with your job application
When you contact us (e.g. support, help, chat, general inquiries)
    • Full name
    • Email address
  • Any other information that you decide to provide/supply us with
  • To answer your query
  • To respond to your requests
  • To provide support and customer service
  • To customize your experience
 Performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract   Legitimate interest (e.g. provide support and answer your questions)
  • Slack 
  • Hubspot
  • Gmail
  • Cannot answer your query
  • Cannot respond to your requests
  • Cannot provide support and customer service
  • Cannot customize your experience
  • Full name
  • Email address
  • To send you marketing communications
 Consent
  • Gmail
  • Hubspot
  • Cannot send marketing communication
When you make use of, or interact with, our Platform
When you create an account and when you log in
    • Full name
    • Email address
  • User ID and Password
  • Any other information that you decide to provide/supply us with
  • To create your account and allow you to create the admin and regular users
  • To allow you to log in/sign up to the Platform
  • To fulfill your requests for our services and related activities (e.g., account management, support)
  • To perform/execute the relevant agreement
  • To grant you access to the services (our Platform)
 Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract Legitimate interest (e.g. to allow you to sign up to the Platform)
  • LogRocket
  • Amazon (AWS)
  • Gmail
  • Cannot create your account and allow you to create the admin and regular users
  • Cannot allow you to log in/sign up to the Platform
  • Cannot fulfill your requests for our services and related activities (e.g., account management, support)
  • Cannot perform/execute the relevant agreement
  • Cannot grant you access to the services (our Platform)
  • Full name
  • Email address
  • To send you marketing communications
 Consent
  • Gmail
  • Hubspot
  • Cannot send marketing communication
When you make use of our Platform
  • Full name
  • IP Address
  • Any other information that you decide to provide/supply us with
  • To provide you with access to our Platform
  • To allow you to use the Platform
  • In order to provide you the services
 Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract Legitimate interest (e.g. to allow you to sign up to the Platform)
  • LogRocket
  • Amazon (AWS)
  • Gmail
  • We cannot provide you with access to our Platform
  • We cannot allow you to use the Platform
  • We cannot provide you with the services
When you attend a marketing event and/or we exchange business cards and you provide us with your Personal Data
  • Full Name
  • Email Address
  • Company name
  • Job title
  • Phone number
  • Any other data you decide to provide/supply us with
  • To establish a first business connection/discussion
  • To send you marketing communications
 Consent  Legitimate interest (e.g. to establish a business connection) 
  • Hubspot 
  • Cannot establish a first business connection/discussion
  • Cannot send you marketing communications
When we acquire your Personal Data from third-party sources (such as lead-generation companies)
  • Contact details
  • To establish a first business connection/discussion
  • To send you marketing communications 
 Depending on the context, legitimate interest (B2B marketing), pre-contractual discussions or consent
  • Hubspot 
    • Cannot establish a first business connection/discussion
  • Cannot send you marketing communications 
When we use the personal data of our customers (e.g. contact details)
  • Full name
  • Company name
  • Email address 
  • Any other data you decide to provide/supply us with
  • To provide our products and services
  • To perform the applicable agreement
  • To communicate with our Customers/clients (e.g., to send you contract-related communications)
  • To send you marketing communications
 Processing is necessary for the performance of a contract to which our customer is a party. Compliance with a legal obligation (e.g. tax laws, bookkeeping laws, etc.). Legitimate interest (e.g. send you contract-related communications)
  • Gmail
  • Slack
  • Cannot provide our products and services
  • Cannot perform the applicable agreement
  • Cannot communicate with our Customers/clients
    • Cannot establish a first business connection/discussion
  • Cannot send you marketing communications
  • Full name
  • Email address
  • To send you marketing communications
 Depending on the context, legitimate interest (B2B marketing or soft-opt in) or consent
  • Gmail
    • Cannot establish a first business connection/discussion
  • Cannot send you marketing communications 
When we use the personal data of our service providers (e.g. contact details)  
  • Full name
  • Company name
  • Job title
  • Email address 
  • Phone number
  • Any other data you decide to provide/supply us with
  • To contact our service providers/vendors
  • To perform the applicable agreement
 Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract Legitimate interest (e.g.to contact our service providers)
  • Gmail
  • Deel
  • Cannot contact our service providers/vendors
  • Cannot perform the applicable agreement
When you interact with us on our social media profiles (e.g., Facebook, LinkedIn) 
  • Full name
  • Company name
  • Email address 
  • Phone number
  • Any other data that you decide to supply/provide us and/or publicly available on your social media account
  • To reply and/or respond to your request or question
 Consent  Legitimate interest (e.g. send you more information about GlossAI) N/A
  • Cannot reply and/or respond to your request or question
Finally, please note that some of the abovementioned Personal Data will be used for detecting, taking steps to prevent, and prosecution of fraud or other illegal activity, to identify and repair errors, to conduct audits, and for security purposes. Personal Data may also be used to comply with applicable laws, with investigations performed by the relevant authorities, law enforcement purposes, and/or to exercise or defend legal claims. In certain cases, we may or will anonymize or de-identify your Personal Data and further use it for internal and external purposes, including, without limitation, to improve the services and for research purposes. “Anonymous Information” means information which does not enable identification of an individual user, such as aggregated information about the use of our services. We may use Anonymous Information and/or disclose it to third parties without restrictions (for example, in order to improve our services and enhance your experience with them). 
  • HOW WE PROTECT AND RETAIN YOUR PERSONAL DATA
      1. Security. We have implemented appropriate technical, organizational and security measures designed to protect your Personal Data. However, please note that we cannot guarantee that the information will not be compromised as a result of unauthorized penetration to our servers. As the security of information depends in part on the security of the computer, device or network you use to communicate with us and the security you use to protect your user IDs and passwords, please make sure to take appropriate measures to protect this information.
      2. Retention of your Personal Data. Your Personal Data will be stored until we delete the record and we proactively delete it or you send a valid deletion request, please note that in some circumstances we may store your Personal Data for longer periods of time, for example (i) where we are required to do so in accordance with legal, regulatory, tax or accounting requirements, or (ii) for us to have an accurate record of your dealings with us in the event of any complaints or challenges, or (iii) if we reasonably believe there is a prospect of litigation relating to your Personal Data or dealings. We have an internal data retention policy to ensure that we do not retain your Personal Data perpetually. 
  •  HOW WE SHARE YOUR PERSONAL DATA 
In addition to the recipients described above, we may share your Personal Data as follows:
  1. With our business partners with whom we jointly offer products or services. We may also share Personal Data with our affiliated companies. 
  2. To the extent necessary, with regulators, courts or competent authorities, to comply with applicable laws, regulations and rules (including, without limitation, federal, state or local laws), and requests of law enforcement, regulatory and other governmental agencies or if required to do so by court order;
  3. If, in the future, we sell or transfer, or we consider selling or transferring, some or all of our business, shares or assets to a third party, we will disclose your Personal Data to such third party (whether actual or potential) in connection with the foregoing events;
  4. In the event that we are acquired by, or merged with, a third party entity, or in the event of bankruptcy or a comparable event, we reserve the right to transfer, disclose or assign your Personal Data in connection with the foregoing events, including, in connection with, or during negotiations of, any merger, sale of company assets, consolidation or restructuring, financing, or acquisition of all or a portion of our business by or to another company; and/or 
  5. Where you have provided your consent to us sharing or transferring your Personal Data (e.g., where you provide us with marketing consents or opt-in to optional additional services or functionality).
  • ADDITIONAL INFORMATION REGARDING TRANSFERS OF PERSONAL DATA 
      1. Storage: We store the Personal Data with the following storing companies: AWS – Ohio.
  • External transfers: Where we transfer your Personal Data outside of EU/EEA (for example to third parties who provide us with services), we will generally obtain contractual commitments from them to protect your Personal Data. When GlossAI engages in such transfers of personal information, it relies on i) Adequacy Decisions as adopted by European Commission on the basis of Article 45 of Regulation (EU) 2016/679 (GDPR) (for example, when we access from Israel), or ii) Standard Contractual Clauses issued by the European Commission. 
  • YOUR PRIVACY RIGHTS. HOW TO DELETE YOUR ACCOUNT
  • Rights: The following rights (which may be subject to certain exemptions or derogations) shall apply to certain individuals (some of which only apply to individuals protected by the GDPR):
  • You have a right to access Personal Data held about you. Your right of access may normally be exercised free of charge, however we reserve the right to charge an appropriate administrative fee where permitted by applicable law;
  • You have the right to request that we rectify any Personal Data we hold that is inaccurate or misleading;
  • You have the right to request the erasure/deletion of your Personal Data (e.g. from our records). Please note that there may be circumstances in which we are required to retain your Personal Data, for example for the establishment, exercise or defense of legal claims;
  • You have the right to object, to or to request restriction, of the processing;
  • You have the right to data portability. This means that you may have the right to receive your Personal Data in a structured, commonly used and machine-readable format, and that you have the right to transmit that data to another controller;
  • You have the right to object to profiling;
  • You have the right to withdraw your consent at any time. Please note that there may be circumstances in which we are entitled to continue processing your data, in particular if the processing is required to meet our legal and regulatory obligations. Also, please  note that the withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal;
  • You also have a right to request certain details of the basis on which your Personal Data is transferred outside the European Economic Area, but data transfer agreements and/or other details may need to be partially redacted for reasons of commercial confidentiality;
  • You have a right to lodge a complaint with your local data protection supervisory authority (i.e., your place of habitual residence, place or work or place of alleged infringement) at any time or before the relevant institutions in your place of residence. We ask that you please attempt to resolve any issues with us before you contact your local supervisory authority and/or relevant institution.
  1. You can exercise your rights by contacting us at privacy@glossai.co. You may use an authorized agent to submit a request on your behalf if you provide the authorized agent written permission signed by you. To protect your privacy, we may take steps to verify your identity before fulfilling your request. Subject to legal and other permissible considerations, we will make every reasonable effort to honor your request promptly in accordance with applicable law or inform you if we require further information in order to fulfil your request. When processing your request, we may ask you for additional information to confirm or verify your identity and for security purposes, before processing and/or honoring your request. We reserve the right to charge a fee where permitted by law, for instance if your request is manifestly unfounded or excessive. In the event that your request would adversely affect the rights and freedoms of others (for example, would impact the duty of confidentiality we owe to others) or if we are legally entitled to deal with your request in a different way than initial requested, we will address your request to the maximum extent possible, all in accordance with applicable law. 
  2. Deleting your account: Should you ever decide to delete your account, you may do so by emailing privacy@glossai.co. If you terminate your account, any association between your account and Personal Data we store will no longer be accessible through your account. However, given the nature of sharing on certain services, any public activity on your account prior to deletion will remain stored on our servers and will remain accessible to the public.
  • USE BY CHILDREN. We do not offer our products or services for use by children and, therefore, we do not knowingly collect Personal Data from, and/or about children under the age of eighteen (18). If you are under the age of eighteen (18), do not provide any Personal Data to us without involvement of a parent or a guardian. For the purposes of the GDPR, we do not intend to offer information society services directly to children. In the event that we become aware that you provide Personal Data in violation of applicable privacy laws, we reserve the right to delete it. If you believe that we might have any such information, please contact us at  privacy@glossai.co.  
  • INTERACTION WITH THIRD PARTY PRODUCTS. We enable you to interact with third party websites, mobile software applications and products or services that are not owned or controlled by us (each a “Third Party Service”). We are not responsible for the privacy practices or the content of such Third Party Services. Please be aware that Third Party Services can collect Personal Data from you. Accordingly, we encourage you to read the terms and conditions and privacy policies of each Third Party Service. 
  • LOG FILES. We use log files. We use such information to analyze trends, administer the Website, track users’ movement around the Website, and gather demographic information.
  • OUR CALIFORNIA DO NOT TRACK NOTICE. Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. We may collect personally identifiable information about an individual consumer’s online activities over time and across different web sites when a consumer uses the Services. If you choose to operate your web browser “do not track” signals or any other mechanism that provides consumers the ability to exercise choice regarding the collection of such information, we will abide by your request and stop collecting such information. We may allow third parties such as such as companies that provide us with analytics tools, to collect personally identifiable information about an individual consumer’s online activities over time and across different web sites when a consumer uses the Services.
  • CONTACT US. If you have any questions, concerns or complaints regarding our compliance with this notice and the data protection laws, or if you wish to exercise your rights, we encourage you to first contact us at privacy@glossai.co.   

GDPR Whitepaper

In light of the General Data Protection Regulation (“GDPR“), GlossAI decided to put this document together to provide an overview of its standing with regard to GDPR.

What GlossAI’s take on the GDPR? We welcome the positive changes the GDPR brings, such as the increased harmonization and the “privacy by design and privacy by default” approach. Our view is that the GDPR is not only an obligation but also an opportunity to build privacy-friendly products while further fostering customer trust.

Should I, as a GlossAI customer, be concerned about the GDPR? Our recommendation is that all our customers assess carefully whether they are subject to the GDPR and, if so, to what extent. The consequences of breaching the GDPR are very serious. GlossAI recommends that you consult with legal counsel regarding your obligations (if any) under the GDPR. 

If I am a customer not based in the EU, should I still be concerned about the GDPR? Given the GDPR’s extraterritorial effect, our non-EU based customers are also encouraged to assess whether the GDPR applies to them or not. The GDPR will not only apply to companies that process the personal data of European individuals and have a presence in the EU (e.g. offices or establishments) but also to companies that do not have any presence in the EU but offer goods or services to individuals in the EU and/or monitor the behavior of European individuals where their behavior takes place within the EU.

As a GlossAI customer, where should you start your “GDPR journey”? If the GDPR applies to your company, we highly recommend conducting internal due diligence to map your specific data collection practices. This includes, among other matters, understanding what specific personal data (including sensitive personal data) of individuals protected by the GDPR your company is collecting (e.g., end-users, customers, employees, etc.), from whom is the data collected, where is it being stored, for what purposes is it being used, with whom is it being disclosed, and whether the personal data is transferred outside of the European Union or European Economic Area.

What is GlossAI doing in order to comply?

This is a high level summary of what we have done so far:

GDPR strategy.
We retained a leading outside counsel to help us understand the GDPR and prepare a GDPR compliance plan.
We built a taskforce with members of different departments (security, sales, product development, and others) to implement the GDPR compliance plan internally.
Top management has been personally involved in the supervision of its implementation.
We defined a Privacy Policy and other top-level policies as needed – e.g., Data Retention Policy, Personal Data Breach Policy, etc.
We regularly provide training and awareness among our employees about key GDPR requirements.

Data Processing Agreement. We drafted a Data Processing Agreement (“DPA“) in accordance with Article 28 of the GDPR for signature with our customers upon request. Consider what personal data you are using on our platform (if any) and, if required, reach out to privacy@glossai.co execute our DPA.

Security. We reviewed our security measures and created an internal policy that defines the requirements to ensure that information within the organization is protected at an appropriate level.
We implement a comprehensive industry-standard information security program with administrative, physical, and technical safeguards designed to protect the confidentiality, availability and integrity of our customers’ data. GlossAI has SOC2 certification.
The following is a high level summary of various safeguards that we implemented in the context of our services:

  • Access to data is only available to select staff who have undergone security training.
  • Fully logged changes to access policies and permissions.
  • Regular Penetration Testing and Vulnerability Assessments are conducted by third-party agencies to attest our security standing.
  • Separation between our development and production environments so that we do not access customer’s data for testing.
  • Only management has permissions to databases and storage in the production environment.
  • All production data is encrypted.

Response to data requests. We receive and respond to requests to grant access, correct or to information data made by our customers through our customer success or the relevant account manager.

Data transfers.

GlossAI staff. The majority of our staff sits in Israel. Israel was declared by the European Commission as a country that offers adequate level of data protection (see: https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/adequacy-protection-personal-data-non-eu-countries_en).

Other vendors and partners. We only share personal data that is subject to the GDPR with vendors and partners who, like Amazon Web Services, have announced that will comply with the GDPR and have undertaken to do so.

Ongoing compliance. We are not approaching GDPR compliance as a one-time exercise. Therefore, we are committed to periodically review our roadmap and ensure ongoing compliance.

Where can I learn more about GDPR? Additional information is available on the European Commission’s website here (http://ec.europa.eu/justice/data-protection/reform/index_en.htm/).

I have more questions. Who should I contact? If you have any additional questions about the GDPR you are welcome to contact us at privacy@glossai.co.

Disclaimer: The information in this document may not be construed or used as legal advice about the content, interpretation or application of any law, regulation or regulatory guideline. Customers and prospective customers must seek their own legal counsel to understand the applicability of any law or regulation on their processing of personal data.

GLOSSAI'S EMPLOYEES AND CANDIDATES PRIVACY NOTICE

Last updated: January 17, 2023

GlossAI Ltd. (“GlossAI”, “we” or “us”) has prepared this Employee and Candidates Privacy Notice (“Notice”) to be provided to GlossAI’s employees and job applicants. 

In connection with your employment or job application, we have to process your personal data. We know that the fact that we will need to use your personal data may be quite obvious to you. However, the purpose of this Notice is to give you information about the sorts of personal data we may collect, process and use about you, and the circumstances in which we may use it. 

GlossAI needs to process certain personal data in order to enter into our contract of employment with you and to continue to perform crucial aspects of your contract of employment such as paying you and providing you with benefits. There are also statutory requirements and other contractual requirements we have to comply with in relation to your employment. If we are not able to carry out certain processing activities we describe in this Notice we may not be able to comply with your contract of employment. Of course, we hope it would never come to that, and we will attempt to discuss this with you before we will not be able to comply with your contract of employment, but this is information that we are obliged to provide you with, as part of this Notice. 

As with many other GlossAI policies, this document is not part of your contract of employment, and we may update it from time to time, for example if we implement new systems or processes that involve the use of personal data. The new updates of this Notice will be available on our internal systems and intranet (such as on our Google Drive) and if we make any material change to the use of your personal data in a manner different from that stated in this Notice, we will notify you by sending an email or by other means.

Important note: Nothing in this Notice is intended to limit in any way your statutory rights, including your rights to a remedy or means of enforcement.

Candidates: 

  • GlossAI collects and uses the candidates data for the purpose of considering and verifying your suitability for employment. Additionally, you are not obligated to provide us with the information, and you may refuse to do so. 
  • Any offer and commencement of employment is conditional on the verification, to the satisfaction of GlossAI, of the information the candidate provides as part of their application and GlossAI being able to obtain references with which it is satisfied. If the applicant receives and accepts an offer of employment with GlossAI, they will undergo pre-employment screening and that this will involve verification of the details as specified below.
  • GlossAI or an independent agent acting on behalf of GlossAI, may verify the information provided by you and carry out further enquiries which may include, a CV check (e.g., to call your previous employers) and gap analysis, a verification of your highest education, a reference check, a proof of relevant qualifications check, a professional membership check, a media search (which may include social media and search engine searches). 
  • GlossAI requires this information as it is legally required to obtain it, it is necessary for GlossAI to perform or exercise its rights and obligations under employment law and/or because it is in GlossAI’s legitimate interests in its role as prospective employer to verify who they are, that they can work for GlossAI and that they are suitable for the role they have applied for.  
  • Where the applicant’s personal history requires verifications to be carried out in countries where they have worked and resided, their data may be sent and processed in those relevant countries. 
  • The applicants’ information will be handled in accordance with GlossAI’s Data Retention and Deletion Policy. GlossAI may share their information with third parties if it is under a duty to disclose or in order to comply with any legal obligation or to protect its rights, property, or safety of its employees, customers, or others.
  • If the applicant is successful in obtaining employment at GlossAI: the other information which GlossAI needs to keep in order to make further arrangements for their employment will be retained whilst their employment continues and as set out in GlossAI’s Data Retention and Deletion Policy.
  • In connection with GlossAI’s processing of their personal data, the applicant has certain rights to:
  1. ask to review the information held on him by GlossAI.
  2. ask for rectification of inaccurate personal data and to have any incomplete data completed; the decision in such request will be according to GlossAI ‘s judgment; and
  3. ask for erasure of personal data; the decision in such request will be according to GlossAI ‘s judgment.
  • More information on these rights and how to exercise them is available from your local supervisory authority and contact information for GlossAI is provided below. 
  • If the applicant is not successful then any personal documents that they have submitted to GlossAI or background check vendor (when applicable) will be confidentially destroyed in accordance with GlossAI’s Data Retention and Deletion Policy. 
  • If the candidate has any questions, they can contact careers@glossai.co.  

Employees:   

  • What categories of personal data does GlossAI collect about me? 
  • Identification data, such as your name, employee/staff ID, email address, home address, telephone number, emergency contact details, business landline, citizenship, photo, passport data, date and place of birth, social security number, signature, health insurance and governmental retirement plan information and tax references, marital status, as well as other government-issued identification information;
  • Professional experience information such as, information about your previous experience, CV or resume information, cover letter, education, training history, portfolio, and any other relevant information that you decide to share with us.
  • Information about your job record, such as position, business title, employee type, management level, time type (full or part time and percentage), work location, division, department, position level, manager (name & ID), support roles, start and end date, job history (including position history, title history, effective dates and past pay groups), qualification testing results, certifications, background check results, worker history (including log-files of changes in HR databases) and reason for leaving;
  • Information about your salary and benefits, such as your basic salary, car allowance, bonus and commission entitlements, raise amounts and percentages, insurance benefits (including information about you and your dependents that we provide to the insurer), emergency contact, pension plans, tax code, your bank account details and payment dates, accrued salary information, beneficiary information, and information relating to your pension;
  • Information about your equity compensation, such as units of stock or directorships held, details of all restricted stock units or any other entitlement to shares of stock awarded, cancelled, exercised, vested, unvested or outstanding in your favor; 
  • Performance and disciplinary information, such as performance reviews, evaluations, recordings and transcriptions of calls and interactions with GlossAI’s customers, ratings, information about disciplinary allegations, the disciplinary process and any disciplinary warnings, details of grievances and any outcome;
  • Absence Information, such as dates of leave of absence/vacation, family leave, training/educational leave, family care leave, medical leave;
  • Organizational data, including IDs for IT systems, company details, cost center allocations, and organizations;
  • Information about use of and participation in company technology and communications systems, including, without limitation, software, hardware, cellular phone usage, and video and audio recordings, for the purpose of provide you with the relevant services to allow you to properly perform your work, to manage the GlossAI’s information security and compliance with license terms, and for learning purposes.
  • Personal data processed on our IT systems, such as, personal data contained in emails sent to/from employees and business partners, suppliers and customers and other third parties and in other documents processed on our systems; 
  • Health and medical data, to the extent these can be shared with GlossAI in accordance with the applicable laws, such as the number of sick days for purposes of salary payment, workforce planning, and compliance with legal obligations; information on work-related accidents for purposes of insurance compensation, work safety and compliance with legal obligations (such as reporting obligations); information on disability for purposes of accommodating the work place and compliance with legal obligations; information on maternity leave for purposes of workforce planning and compliance with legal obligations; and religious affiliates for purposes of salary payment and tax compliance; and;  
  • Other data relevant to the employment relationship.

together “Employee Data”.

  • Why Does GlossAI Need to Collect and Process my Employee Data?

We collect and use this Employee Data for a variety of reasons linked to your employment described below (the “Processing Purposes”) along with examples of some of the Employee Data used for each of the Processing Purposes: 

  • Administering and providing compensation, including payroll bonus, stock options and other applicable incentives which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data;
  • Administering and providing applicable benefits and other work-related allowances, including reporting of benefit entitlements and use which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data;
  • Administering our workforce including, managing work activities, providing performance evaluations and promotions, reviewing performance and customer interaction, producing and maintaining corporate organization charts, matrix management, entity and intra-entity staffing and team management, managing and monitoring business travel, carrying out workforce analysis, conducting talent management and career development, leave management/approvals, providing references as requested, and administering ethics and compliance trainings which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data;
  • Facilitating the employee’s role, such as, for personnel in sales or support, disclosing their business contact information to a customer or potential customer;
  • Providing IT systems and support to enable you and others to perform their work, to enable our business to operate, and to enable us to identify and resolve issues in our IT systems, and to keep our systems secure which involves processing almost all categories of Employee Data;
  • Complying with applicable laws and employment-related requirements along with the administration of those requirements, such as income tax, social security deductions, and employment and immigration laws which involves the processing of identification data, contact details, information about your job, performance and disciplinary information; absence information and organizational data;
  • Monitoring and ensuring compliance with applicable policies and procedures and laws, including conducting internal investigations, which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data; use of and participation in company technology and communications systems;
  • Communicating with you, other GlossAI employees and third parties (such as existing or potential business partners, suppliers, customers, end-customers or government officials) which involves the processing of identification data, contact details, information about your job and organizational data;
  • Communicating with your designated contacts in the case of an emergency which involves the processing of contact details, information about your job and organizational data;
  • Responding to and complying with requests and legal demands from regulators or other authorities in or outside of your home country which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data; 
  • Complying with corporate financial responsibilities, including audit requirements (both internal and external) and cost/budgeting analysis and control which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data.
  • How do we collect this information? 

In most cases, GlossAI collects personal data directly from you. At times, GlossAI may also receive personal data from publicly available sources, a benefits provider, or other service providers involved in the Processing Purposes.

For example, we typically collect Employee Data during the recruitment process; at the start of employment; during the course of employment; and occasionally following termination of your employment. 

In addition, we may receive personal data about you from non-publicly available sources, such as: recruitment consultants; former employers; our benefits providers; and medical experts.

  • How might GlossAI share my personal data? 

GlossAI may transfer personal data to third parties, for the Processing Purposes as follows: 

  • Communication with third parties. As necessary in connection with business operations, work contact details, communication contact details and other personal data may be transferred to existing or potential business partners, suppliers, customers, end-customers or government officials and other third parties as appropriate for the particular business operation.
  • Regulators, authorities, and other third parties. As necessary for the Processing Purposes described above, personal data may be transferred to regulators, courts, and other authorities (e.g., tax and law enforcement authorities), independent external advisors (e.g., auditors and legal advisors), Directors within the GlossAI, insurance carriers, benefits providers, internal compliance and investigation teams (including external advisers appointed to conduct internal investigations). We will share your personal data with third parties where required by law, where it is necessary to administer the working relationship with you or where we have another legitimate interest in doing so.
  • Acquiring entities. We may share your personal data with other third parties, for example in the context of the possible sale, restructuring or transfer, some or all of the business, shares or assets to a third party, we will disclose your personal data to such third party (whether actual or potential) in connection with the foregoing events. 
  • Bankruptcy. In the event that we are acquired by, or merged with, a third party entity, or in the event of bankruptcy or a comparable event, we reserve the right to transfer, disclose or assign your personal data in connection with the foregoing events.
  • Service providers. As necessary for the Processing Purposes described above, personal data may be shared with one or more third parties, whether affiliated or unaffiliated, to process personal data under appropriate instructions (“Service Providers”). For example, the Service Providers may carry out instructions related to workforce administration, IT system support, payroll and compensation, training, compliance, and other activities relevant to the Processing Purposes, and will be subject to appropriate contractual obligations.
  • Professional advisors. We may share Employee Data with our professional advisors such as lawyers and accountants where doing so is necessary to facilitate the services they render to us.

Some of the recipients with whom we may share Employee Data, as described above, may be located in countries outside of your jurisdiction (including, Israel and the US). In such cases, we use commercially reasonable efforts to make sure that the recipients of the Employee Data undertake to take sufficient measures to ensure the privacy of your Employee Data. 

  • How long will GlossAI keep my personal data for? It is our policy not to keep personal data for longer than is necessary for the Processing Purposes. We may, for example, keep your personal data for a reasonable time after you have left to ensure that any ongoing obligations can be complied with. Where personal data is kept beyond the time that we normally would need to keep it, that period will be determined based on the applicable local law. GlossAI has a Data Retention and Deletion Policy in place to regulate these periods. 
  • What rights do I have in respect of my personal data? 

Depending on your location, you may have a number of rights in relation to your Employee Data. Such rights can be summarized in broad terms as follows (for more details contact us): 

  1. Right of access. You may have the right to request access to personal data processed about you. We do have to take into account the interests of others though, so this is not an absolute right, and in some cases permitted by law we may charge a fee.
  2. Right to rectification and erasure. In limited circumstances, you may have the right to rectify or request to erase inaccurate, outdated or incomplete personal data concerning you. 
  • Who can I contact about this? If you have concerns or questions regarding this Notice or if you would like to exercise your rights as a data subject, you can get hold of the right person here: Local contact: ofer.familier@glossai.co. 

GlossAI Cookies Policy

GlossAI Cookies Policy

We use in our site https://glossai.co/repurposing/ (“Site“) cookies and similar files or technologies to automatically collect and store information about your computer, device, and Site usage, in order to improve their performance and enhance your user experience. We use the general term “cookies” in this policy to refer to these technologies and all such similar technologies that collect information automatically when you are using our Site where this policy is posted.  You can find out more about cookies and how to control them in the information below. 

If you do not accept the use of these cookies, please disable them using the instructions in this cookie policy or by changing your browser settings so that cookies from this Site cannot be placed on your computer or mobile device. Important: disabling cookies on this Site may impair certain Site features.

In this Cookies Policy, we use the term GlossAI (and “we“, “us” and “our“) to refer to GlossAI Ltd. Our Privacy Policy is available at https://glossai.co/repurposing/#modal-policy.

What is a cookie? 

Cookies are computer files containing small amounts of information which are downloaded to your computer or mobile device when you visit a website.  Cookies can then be sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies are widely used in order to make websites work, or to work more efficiently, as well as to provide information to the owners of the website. 

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. Cookies may tell us, for example, whether you have visited our Site before or whether you are a new visitor.

There are two broad categories of cookies:

  • First party cookies, served directly by us to your computer or mobile device.
  • Third party cookies, which are served by a third party on our behalf. We use third-party cookies for functionality, necessity, performance, analytics, and advertisement, and social media purposes. The third-party cookies are outside of our control. The third parties may, at any time, change their terms of service, purpose and use of cookies, etc. See below additional information on how to manage such cookies.

Cookies can remain on your computer or mobile device for different periods of time. Some cookies are ‘session cookies’, meaning that they exist only while your browser is open. These are deleted automatically once you close your browser. Other cookies are ‘permanent cookies’, meaning that they survive after your browser is closed. They can be used by websites to recognize your computer when you open your browser and browse the Internet again.

Web beacons:

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are small graphics files that contain a unique identifier that enable us to recognize when someone has visited our website. This allows us, for example, to monitor the traffic patterns of users from one page within our website to another, to deliver or communicate with cookies, to understand whether you have come to our website from an online advertisement displayed on a third party website, to improve website performance and to measure the success of email marketing campaigns. In most instances, these technologies are reliant on cookies to function, and therefore declining cookies prevents them from functioning.

You may have the right to decide whether to accept or reject cookies.  When you access our Site, you are presented with a cookie consent mechanism that allows you to accept or reject cookies that are not essential cookies.  You may also control cookies by setting your browser to turn off cookies as described further below. If you turn off cookies, web beacon and other technologies will still detect your visits to our Site; however, they will not be associated with information otherwise stored in cookies

Targeted advertising

Third parties may drop cookies on your computer or mobile device to serve advertising through our website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these to us.

How do we use cookies?

We use cookies to:

  • track traffic flow and patterns of travel in connection with our Site;  
  • understand the total number of visitors to our Sites on an ongoing basis and the types of internet browsers (e.g. Chrome, Firefox, Safari, or Internet Explorer) and operating systems (e.g. Windows or Mac) used by our visitors; 
  • monitor the performance of our Site and to continually improve it; and
  • customize and enhance your online experience.

What types of cookies do we use?

The types of cookies used by us in connection with the Site can be considered ‘essential website cookies’, ‘functionality cookies’, ‘analytics and performance cookies’, ‘advertisement cookies’. We’ve set out some further information below, and the purposes of the cookies we set in the following table. 

  1. Cookies necessary for essential website purposes

These cookies are essential to provide you with services available through this Site and to use some of its features, such as access to secure areas. Without these cookies we will not be able to provide services that you require, such as transactional pages and secure login accounts.

Cookie name

Source

Expiry

Purpose

Cookieeyes-consent

Cookieeyes

1 year

This cookie is used to remember users’ consent preferences so that their preferences are respected on subsequent visits to this site. 

__hssrc

Hubspot

session

This cookie is used to indicate that the user has restarted the browser

__hssc

Hubspot

30 minutes

This cookie is used to  keep track of sessions and to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.

elementor

Elementor

never

This cookie is used to allow us to implement or change the website’s content in real time.

 

  1. Functionality Cookies

These cookies record information about choices you’ve made and allow us to tailor the website to you. These cookies allow us to provide you with our services in the way in which you have required, as you continue to use or come back to our Site.  For example, these cookies allow us to:

  • Save your location preference if you have set your location on the homepage in order to receive a localized information; 
  • Remember settings you have applied, such as layout, text size, preferences, and colors;
  • Show you when you are logged in; and
  • Store accessibility options.

Cookie name

Source

Expiry

Purpose

UserMatchHistory

LinkedIn

1 month

This cookie is used for LinkedIn Ads ID syncing.

lidc

LinkedIn

1 day

This cookie is used to facilitate data center selection.

li_gc

LinkedIn

5 months 27 days

This cookie is used for storing visitor’s consent regarding using cookies for non-essential purposes.

__cf_bm

Cloudflare

30 minutes

Cloudflare set this cookie to support Cloudflare Bot Management

 

  1. Performance / Analytics Cookies

We use performance/analytics cookies to analyze how the website is accessed, used, or is performing. We do this in order to provide you with a better user experience and to maintain, operate and continually improve the website. For example, these cookies allow us to:

  • Better understand our website visitors so that we can improve how we present our content;
  • Test different design ideas for particular pages, such as our homepage;
  • Collect information about Site visitors such as where they are located and what browsers they are using;
  • Determine the number of unique users of the website;
  • Improve the website by measuring any errors that occur; and
  • Conduct research and diagnostics to improve product offerings. 

Cookie name

Source

Expiry

Purpose

_gcl_au

Google Tag Manager

3 months

This cookie is used to experiment advertisement efficiency of websites using Google Tag Manager’s services.

AnalyticsSyncHistory

Linkedin

1 month

This cookie is used to store information about the time a sync took place with the lms_analytics cookie.

ln_or

Linkedin

1 day

Linkedin sets this cookie to registers statistical data on users’ behaviour on the website for internal analytics.

_fbp

Facebook

3 months

Facebook sets this cookie to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising after visiting the website.

_gid

Google Analytics

1 day

Google Analytics sets this cookie to store information on how visitors use a website while also creating an analytics report of the website’s performance. Some of the collected data includes the number of visitors, their source, and the pages they visit anonymously.

_gat_UA-*

Google Analytics

1 minute

Google Analytics sets this cookie for user behaviour tracking.

_ga

Google Analytics

1 year 1 month 4 days

Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.

_ga_*

Google Analytics

1 year 1 month 4 days

Google Analytics sets this cookie to store and count page views.

__hstc

Hubspot

5 months 27 days

Hubspot set this main cookie for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).

hubspotutk

HubSpot

5 months 27 days

HubSpot sets this cookie to keep track of the visitors to the website. This cookie is passed to HubSpot on form submission and used when deduplicating contacts.

_gat_gtag_UA_*

Google Analytics

1 minute

Google Analytics sets this cookie to store a unique user ID.

CONSENT

YouTube

2 years

YouTube sets this cookie via embedded YouTube videos and registers anonymous statistical data.

_lr_tabs_-

LogRocket

1 day

This cookie persists session information so new browser tabs or hard refreshes will attach to the current session.

_lr_hb_-

LogRocket

1 day

This cookie is used to connect “activity” across tabs to prevent starting new sessions when one tab has not seen activity for some time, but others have.

_lr_uf

LogRocket

session

uniquely identifies users with a random UUID for session limiting purposes


  • Marketing / Advertisement

We use marketing cookies to deliver many types of targeted digital marketing.. We do this in order to provide you with a better user experience and to maintain, operate and continually improve the website. The cookie store user data and behavior information, which allows advertising services to target audience according to variables. For example, these cookies allow us to: 

  • Observe the site performance and generate retargeting (Site retargeting, search retargeting, etc).
  • Maintain and improve the website and our products

 

Cookie name

Source

Expiry

Purpose

li_sugr

LinkedIn

3 months

LinkedIn sets this cookie to collect user behavior data to optimize the website and make advertisements on the website more relevant.

bcookie

LinkedIn

1 year

LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser IDs.

bscookie

LinkedIn

1 year

LinkedIn sets this cookie to store performed actions on the website.

IDE

Google DoubleClick  IDE

1 year 24 days

Google DoubleClick IDE cookies store information about how the user uses the website to present them with relevant ads according to the user profile.

test_cookie

doubleclick.net

15 minutes

doubleclick.net sets this cookie to determine if the user’s browser supports cookies.

YSC

YouTube

session

Youtube sets this cookie to track the views of embedded videos on Youtube pages.

VISITOR_INFO1_LIVE

YouTube

5 months 27 days

YouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface.

yt-remote-device-id

YouTube

never

YouTube sets this cookie to store the user’s video preferences using embedded YouTube videos.

yt.innertube::requests

YouTube

never

YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

yt.innertube::nextId

YouTube

never

YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

yt-remote-connecteddevices

YouTube

never

YouTube sets this cookie to store the user’s video preferences using embedded YouTube videos.

 

How to control or delete cookies

You may have the right to decide whether to accept or reject cookies. When you access our Site, you are presented with a cookie consent mechanism that allows you to accept or reject cookies that are not essential cookies.  

As another way of controlling cookies, most browsers allow you to change your cookie settings. These settings will typically be found in the “options” or “preferences” menu of your browser. In order to understand these settings and learn how to use them, please consult the “Help” function of your browser, or the documentation published online for your particular browser type and version.

However, please note that if you choose to refuse cookies you may not be able to use the full functionality of our Site.

The following pages have information on how to change your cookies settings for the different browsers:

If you use another browser, you can check if the procedure for your browser is mentioned in this explanatory website or here.

Third Party Websites’ Cookies 

When using our website, you may be directed to other websites for such activities as surveys, to make payment in currency other than U.S. dollars, or for job applications. These websites may use their own cookies. We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our website.

If you use the buttons that allow you to share products and content with your friends via social networks like Google, Twitter and Facebook, these companies may set a cookie on your computer memory. Find out more about these here:

https://www.facebook.com/about/privacy
http://twitter.com/privacy
http://www.google.com/intl/en-GB/policies/privacy

Need More Information?

If you would like to find out more about cookies and their use on the Internet, you may find the following link useful:

Cookies that have been set in the past

If you have disabled one or more Cookies, we may still use information collected from cookies prior to your disabled preference being set, however, we will stop using the disabled cookie to collect any further information. 

Contact us

If you have any questions or comments about this cookies policy, or privacy matters generally, please contact us via email at privacy@glossai.co.

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