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The ultimate guide to social snippet success

This article provides the ultimate guide to enhancing your social snippets. We’ll teach you the features that will make your content pop and the common mistakes to avoid! We cover storytelling, content repurposing, visual and audio effects, SEO optimization and the latest trends in AI content generation to help you take your snippets to the next level.

Snippet (noun). A small piece or brief extract. 

Social snippet (compound noun). A micro-video that can skyrocket your brand to success.

What is a social snippet video?

A social snippet is a short-form video, usually taken from a longer piece. The length of these videos can vary, depending on the intended purpose. However, they are often presented in micro-format such as on Instagram and Facebook reels, YouTube shorts, and TikTok videos. Short-form videos are snappy, to the point and a marketing hit! 92% of marketers report that video snippets give a positive ROI, and 89% of consumers admitting that video content has swayed them to make a purchase.  

How can I maximize my social snippet success?

Create standalone content to reel in your audience, hook, bait, line and sinker. 

Short-form videos don’t leave a lot of time to get your message across. Some creators try to solve this by making a series of snippets that only tell a story when viewed together. The problem is that, more often than not, your audience will be shown just one of these snippets, and in no particular order.

For this reason, each snippet needs to stand entirely on its own, and should tell a complete story. You probably remember the basics of storytelling from elementary school: beginning, middle, complication and resolution. You need to pack all of this into a snippet, every single time. This is easier than it sounds using the hook, bait, line, and sinker approach. 

Step #1: The hook. The hook is what compels the viewer to stop scrolling and watch the rest of your video. This can be in the form of a rhetorical question, a bold statement, or by hinting that you have secret knowledge to share.

Step #2: The bait. Now that your audience has taken the bait. You need to continue reeling them in by answering your rhetorical question,  justifying your bold statement, or telling them your secret.

Step #3: The line. You then need to show how you, your product, or your company can provide a solution to their problem. 

Step #4: The sinker. This is your call to action, and every snippet must have one. The purpose is to direct your audience where you want them to go. The most common way to do this is to get them to hit the ‘follow’, ‘like’, or ‘subscribe’ button. We recommend this for the snippet format, because it doesn’t put pressure on the viewer (unlike a direct purchase request), and you’ll be increasing your incidental exposure.

The average viewer needs to see a product at least 7 times before they’re comfortable enough to make a purchase. Encouraging them to ‘hit the subscribe button’ is the perfect way to get you or your product into their regular feed and build trust.This is your ticket to catching the biggest fish. 

Maximize your snippet’s visual and audio appeal

According to Wyzowl 3.7 million videos are uploaded to YouTube every single day. So, it’s really important that YOUR video snippets stand out from the crowd. 

You can maximize your snippet’s appeal by making sure it’s accompanied by appropriate images, captions, music and sounds. If you’re talking about dating advice, for example, why not try adding a stock image of a busy bar in the background? Or, if you’re selling a CRM targeting realtors, perhaps a house with a sold sign? You can also rotate these background images throughout the snippet to hold interest. 

Another way to hold interest is to use on-screen text to emphasize your key points. If you want to make three key points, highlight them on the screen, you can even change font colors or add stickers, gifs, or animations to emphasize keywords.

Finally, even if you’ve nailed the visuals. Don’t forget about the audio. While just speaking can work in some circumstances, adding on-trend music, or even one-off sounds can also attract attention. 

Check out how content creator Erika Kullberg (1.27M subscribers) implements some of these suggestions:

Create killer social snippets by repurposing what you already have

There’s a place for fresh content. Perhaps your business is posting live from an important conference, or you want to post from a live sporting game. To stay relevant, your content calendar can and should leave some wiggle room for the unexpected. However, the most successful content creators post videos every single day, so you can’t leave your content to spontaneous chance. Planning a content calendar, and creating and editing 30 new videos a month is a really time consuming process, requiring creativity, planning and forethought. 

Thankfully, there’s an easy solution. You’re likely already sitting on a lot of long-form video content. Perhaps you’ve done a great webinar, or been a keynote speaker at a conference, perhaps your company has a branding video, or you’ve hosted a podcast, or uploaded videos to YouTube. Wonderful! Each of these can and should be broken down into dozens of repurposed content pieces! There’s no need to reinvent the wheel, simply take stock of what you already have and work that into your content strategy. 

See how financial guru Ramit Sethi repurposes his hour-long YouTube videos into effective shorts.

 

Post your video snippet to every available platform

If you’re only posting to one or two platforms, you are limiting your own exposure. It doesn’t take much extra effort to post the same video onto multiple platforms. Post your content on TikTok, Instagram, YouTube, Facebook. EVERYWHERE! This is a simple way to build your audience. Just remember to adjust the aspect-ratios to make sure the content always looks perfect. (Psst…we’ll talk more about how to automatically adjust ratios at the end of this article). 

Use SEO techniques to optimize your snippet’s performance 

You wouldn’t write a blog post or article without an agenda. Your agenda might be brand awareness, or user education, or to improve search engine rankings, or all three. The same should be true for your social snippets. Your videos should feature key words in several places: in the video’s title, within the video itself (either verbally or via text on screen), and in your video’s description…and don’t forget to hashtag, hashtag, hashtag. 

If you’re not sure what keywords to use, you can use professional tools like Semrush but, if you don’t have the budget, you can also get ideas from competitor’s videos with high engagement or view counts. Simply click on them and see what keywords and hashtags they’re using. There’s nothing wrong with learning from the success of others.

You can also analyze your channel and individual videos using tools like YouTube studio to see if there are any common patterns. Viewing this data will help you understand which snippets your audience is loving, and which ones they’re passing on. You can use that data to make improvements to your next round of content. 

See how, Semrush, uses these techniques in every social snippet they upload:

Utilize the RIGHT AI technology

So far we’ve outlined some of the key tools for social snippet success: storified content, great audio and visual features, building a social calendar out of repurposed content, and optimizing for growth by using the right keywords and hashtags. But there is still one glaring problem. Doing all this manually takes A LOT of time, effort, skill, and resources. Especially if you’re aiming for that audience-maximizing daily upload.

Thankfully, by utilizing the RIGHT AI technology your social snippets can pretty much create themselves! GlossAi’s patent-pending AI content generator can repurpose each of your long-form videos into dozens of different content pieces. As the most human-like editor on the market it’s been trained to analyze movement, volume and tone fluctuations to automatically find and extract video highlights. This means that, unlike other AI content generators, it’s intelligent and precise enough to create snippets that are already storified. 

GlossAi also has easy-to-use inbuilt editing software, just in case you want to make any changes, and you can even incorporate your brand book, to create brand-aligned snippets that feature your company’s fonts, color, and even logos. It’s also a cinch to add in images,stickers, gifs, music, sounds and anything else you might like to make your videos truly pop. And when you’re ready to upload. Hey presto! The platform will auto-adjust each video to fit the aspect ratios of each social media platform. It can even auto-generate compelling content descriptions so you don’t have to! As a bonus, GlossAi’s content generator learns your preferences and saves them for future projects, saving you time and helping you create consistently on-brand content. 

To see GlossAi in action, click on the video below. And get your first three hours of content generated for free by clicking on the link here.

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    3. Independent Contractors.You and Glossai are independent contractors. Nothing in these Terms creates a partnership, joint venture, agency, or employment relationship between you and Glossai. You must not under any circumstances make, or undertake, any warranties, representations, commitments or obligations on behalf of Glossai.
    4. Assignment.These Terms, and any rights and licenses granted hereunder, may not be transferred or assigned by you but may be assigned by Glossai without restriction or notification to you.
    5. General.Glossai reserves the right to discontinue or modify any aspect of the Site at any time. These Terms and the relationship between you and Glossai shall be governed by and construed in accordance with the laws of the State of Israel, without regard to its principles of conflict of laws. You agree to submit to the personal and exclusive jurisdiction of the courts located in Tel-Aviv, Israel and waive any jurisdictional, venue, or inconvenient forum objections to such courts, provided that Glossai may seek injunctive relief in any court of competent jurisdiction. These Terms shall constitute the entire agreement between you and Glossai concerning the Site. If any provision of these Terms is deemed invalid by a court of competent jurisdiction, the invalidity of such provision shall not affect the validity of the remaining provisions of these Terms, which shall remain in full force and effect. No waiver of any term of these Terms shall be deemed a further or continuing waiver of such term or any other term, and a party’s failure to assert any right or provision under these Terms shall not constitute a waiver of such right or provision. YOU AGREE THAT ANY CAUSE OF ACTION THAT YOU MAY HAVE ARISING OUT OF OR RELATED TO THE SITE MUST COMMENCE WITHIN 1 YEAR AFTER THE CAUSE OF ACTION ACCRUES. OTHERWISE, SUCH CAUSE OF ACTION IS PERMANENTLY BARRED.
  •  

GLOSSAI LTD. PRIVACY POLICY

Last Updated: February 26, 2023 This privacy policy (“Privacy Policy”) governs how we, GlossAI Ltd. (together, “GlossAI” “we”, “our” or “us”) use, collect, and store Personal Data we collect or receive from or about you (“you”) such as in the following use cases:
  1. When you make use of, or interact with, our website, https://glossai.co/repurposing/  (“Website”)
    1. When you browse or visit our Website
    2. When we process your job application 
    3. When you contact us (e.g. support, help, chat, general inquiries)
  2. When you make use of, or interact with, our platform, and any other software, that we license (each individually, and collectively, the “Platform”).
    1. When you create an account and when you log in
    2. When you make use of our Platform
  3. When you attend a marketing event and/or we exchange business cards and you provide us with your Personal Data 
  4. When we acquire your Personal Data from third-party sources (such as lead-generation companies) 
  5. When we use the Personal Data of our customers (e.g. contact details) 
  6. When we use the Personal Data of our service providers (e.g. contact details) 
  7. When you interact with us on our social media profiles (e.g., Facebook, LinkedIn) 
Please read this Privacy Policy carefully, so you can understand our practices and your rights in relation to personal data. “Personal Data” means any information that can be used, alone or together with other data, to uniquely identify any living human being and any information deemed as Personally Identifiable Information by privacy laws. Please note that this is a master privacy policy and some of its provisions only apply to individuals in certain jurisdictions. For example, the legal basis in the table below is only relevant to GDPR-protected individuals. Important note: Nothing in this Privacy Policy is intended to limit in any way your statutory right, including your rights to a remedy or means of enforcement.  Table of contents:
  1. What Personal Data we collect, why we collect it, and how it is used
  2. How we protect and retain your Personal Data
  3. How we share your Personal Data
  4. Additional information regarding transfers of Personal Data
  5. Your privacy rights. How to delete your account
  6. Use by children
  7. Interaction with third party products
  8. Log files 
  9. Our California Do Not Track Notice
  10. Contact us
This Privacy Policy can be updated from time to time and, therefore, we ask you to check back periodically for the latest version of this Privacy Policy.  If we implement significant changes to the use of your Personal Data in a manner different from that stated at the time of collection, we will notify you by posting a notice on our Website or by other means.
  • WHAT PERSONAL DATA WE COLLECT, WHY WE COLLECT IT, AND HOW IT IS USED
Specific personal data we collect Why is the personal data collected and for what purposes? Legal basis (GDPR only, if applicable) Third parties with whom we share your personal data  Consequences of not providing the personal data
When you make use of, or interact with, our Website
When you browse or visit our Website
Cookies, analytic tools and log files, usage data (time on site, actions taken) and user data (location, device, channel, lead form For more information, please read our cookies policy
  • To analyze, support and improve our Website. 
  • To personalize the Website 
  • To help optimize our marketing efforts and campaigns for visibility and conversion.
 Consent  Legitimate interest (e.g., essential cookies)
  • Hubspot 
  • Certain Website features may not be available
When we process your job application. 
  • Full name
  • Email address
  • Telephone number 
  • CV – resume 
  • Cover letter
  • Any other information that you decide to provide/supply us with
Please see here our Employee and Candidate Privacy Notice for more information.
  • To assess you as a candidate
  • To communicate with you in connection with your job application
 Performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract Legitimate interest (e.g., to analyze your application)
  • Gmail 
  • Google Drive
  • Cannot assess you as a candidate
  • Cannot communicate with you in connection with your job application
When you contact us (e.g. support, help, chat, general inquiries)
    • Full name
    • Email address
  • Any other information that you decide to provide/supply us with
  • To answer your query
  • To respond to your requests
  • To provide support and customer service
  • To customize your experience
 Performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract   Legitimate interest (e.g. provide support and answer your questions)
  • Slack 
  • Hubspot
  • Gmail
  • Cannot answer your query
  • Cannot respond to your requests
  • Cannot provide support and customer service
  • Cannot customize your experience
  • Full name
  • Email address
  • To send you marketing communications
 Consent
  • Gmail
  • Hubspot
  • Cannot send marketing communication
When you make use of, or interact with, our Platform
When you create an account and when you log in
    • Full name
    • Email address
  • User ID and Password
  • Any other information that you decide to provide/supply us with
  • To create your account and allow you to create the admin and regular users
  • To allow you to log in/sign up to the Platform
  • To fulfill your requests for our services and related activities (e.g., account management, support)
  • To perform/execute the relevant agreement
  • To grant you access to the services (our Platform)
 Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract Legitimate interest (e.g. to allow you to sign up to the Platform)
  • LogRocket
  • Amazon (AWS)
  • Gmail
  • Cannot create your account and allow you to create the admin and regular users
  • Cannot allow you to log in/sign up to the Platform
  • Cannot fulfill your requests for our services and related activities (e.g., account management, support)
  • Cannot perform/execute the relevant agreement
  • Cannot grant you access to the services (our Platform)
  • Full name
  • Email address
  • To send you marketing communications
 Consent
  • Gmail
  • Hubspot
  • Cannot send marketing communication
When you make use of our Platform
  • Full name
  • IP Address
  • Any other information that you decide to provide/supply us with
  • To provide you with access to our Platform
  • To allow you to use the Platform
  • In order to provide you the services
 Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract Legitimate interest (e.g. to allow you to sign up to the Platform)
  • LogRocket
  • Amazon (AWS)
  • Gmail
  • We cannot provide you with access to our Platform
  • We cannot allow you to use the Platform
  • We cannot provide you with the services
When you attend a marketing event and/or we exchange business cards and you provide us with your Personal Data
  • Full Name
  • Email Address
  • Company name
  • Job title
  • Phone number
  • Any other data you decide to provide/supply us with
  • To establish a first business connection/discussion
  • To send you marketing communications
 Consent  Legitimate interest (e.g. to establish a business connection) 
  • Hubspot 
  • Cannot establish a first business connection/discussion
  • Cannot send you marketing communications
When we acquire your Personal Data from third-party sources (such as lead-generation companies)
  • Contact details
  • To establish a first business connection/discussion
  • To send you marketing communications 
 Depending on the context, legitimate interest (B2B marketing), pre-contractual discussions or consent
  • Hubspot 
    • Cannot establish a first business connection/discussion
  • Cannot send you marketing communications 
When we use the personal data of our customers (e.g. contact details)
  • Full name
  • Company name
  • Email address 
  • Any other data you decide to provide/supply us with
  • To provide our products and services
  • To perform the applicable agreement
  • To communicate with our Customers/clients (e.g., to send you contract-related communications)
  • To send you marketing communications
 Processing is necessary for the performance of a contract to which our customer is a party. Compliance with a legal obligation (e.g. tax laws, bookkeeping laws, etc.). Legitimate interest (e.g. send you contract-related communications)
  • Gmail
  • Slack
  • Cannot provide our products and services
  • Cannot perform the applicable agreement
  • Cannot communicate with our Customers/clients
    • Cannot establish a first business connection/discussion
  • Cannot send you marketing communications
  • Full name
  • Email address
  • To send you marketing communications
 Depending on the context, legitimate interest (B2B marketing or soft-opt in) or consent
  • Gmail
    • Cannot establish a first business connection/discussion
  • Cannot send you marketing communications 
When we use the personal data of our service providers (e.g. contact details)  
  • Full name
  • Company name
  • Job title
  • Email address 
  • Phone number
  • Any other data you decide to provide/supply us with
  • To contact our service providers/vendors
  • To perform the applicable agreement
 Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract Legitimate interest (e.g.to contact our service providers)
  • Gmail
  • Deel
  • Cannot contact our service providers/vendors
  • Cannot perform the applicable agreement
When you interact with us on our social media profiles (e.g., Facebook, LinkedIn) 
  • Full name
  • Company name
  • Email address 
  • Phone number
  • Any other data that you decide to supply/provide us and/or publicly available on your social media account
  • To reply and/or respond to your request or question
 Consent  Legitimate interest (e.g. send you more information about GlossAI) N/A
  • Cannot reply and/or respond to your request or question
Finally, please note that some of the abovementioned Personal Data will be used for detecting, taking steps to prevent, and prosecution of fraud or other illegal activity, to identify and repair errors, to conduct audits, and for security purposes. Personal Data may also be used to comply with applicable laws, with investigations performed by the relevant authorities, law enforcement purposes, and/or to exercise or defend legal claims. In certain cases, we may or will anonymize or de-identify your Personal Data and further use it for internal and external purposes, including, without limitation, to improve the services and for research purposes. “Anonymous Information” means information which does not enable identification of an individual user, such as aggregated information about the use of our services. We may use Anonymous Information and/or disclose it to third parties without restrictions (for example, in order to improve our services and enhance your experience with them). 
  • HOW WE PROTECT AND RETAIN YOUR PERSONAL DATA
      1. Security. We have implemented appropriate technical, organizational and security measures designed to protect your Personal Data. However, please note that we cannot guarantee that the information will not be compromised as a result of unauthorized penetration to our servers. As the security of information depends in part on the security of the computer, device or network you use to communicate with us and the security you use to protect your user IDs and passwords, please make sure to take appropriate measures to protect this information.
      2. Retention of your Personal Data. Your Personal Data will be stored until we delete the record and we proactively delete it or you send a valid deletion request, please note that in some circumstances we may store your Personal Data for longer periods of time, for example (i) where we are required to do so in accordance with legal, regulatory, tax or accounting requirements, or (ii) for us to have an accurate record of your dealings with us in the event of any complaints or challenges, or (iii) if we reasonably believe there is a prospect of litigation relating to your Personal Data or dealings. We have an internal data retention policy to ensure that we do not retain your Personal Data perpetually. 
  •  HOW WE SHARE YOUR PERSONAL DATA 
In addition to the recipients described above, we may share your Personal Data as follows:
  1. With our business partners with whom we jointly offer products or services. We may also share Personal Data with our affiliated companies. 
  2. To the extent necessary, with regulators, courts or competent authorities, to comply with applicable laws, regulations and rules (including, without limitation, federal, state or local laws), and requests of law enforcement, regulatory and other governmental agencies or if required to do so by court order;
  3. If, in the future, we sell or transfer, or we consider selling or transferring, some or all of our business, shares or assets to a third party, we will disclose your Personal Data to such third party (whether actual or potential) in connection with the foregoing events;
  4. In the event that we are acquired by, or merged with, a third party entity, or in the event of bankruptcy or a comparable event, we reserve the right to transfer, disclose or assign your Personal Data in connection with the foregoing events, including, in connection with, or during negotiations of, any merger, sale of company assets, consolidation or restructuring, financing, or acquisition of all or a portion of our business by or to another company; and/or 
  5. Where you have provided your consent to us sharing or transferring your Personal Data (e.g., where you provide us with marketing consents or opt-in to optional additional services or functionality).
  • ADDITIONAL INFORMATION REGARDING TRANSFERS OF PERSONAL DATA 
      1. Storage: We store the Personal Data with the following storing companies: AWS – Ohio.
  • External transfers: Where we transfer your Personal Data outside of EU/EEA (for example to third parties who provide us with services), we will generally obtain contractual commitments from them to protect your Personal Data. When GlossAI engages in such transfers of personal information, it relies on i) Adequacy Decisions as adopted by European Commission on the basis of Article 45 of Regulation (EU) 2016/679 (GDPR) (for example, when we access from Israel), or ii) Standard Contractual Clauses issued by the European Commission. 
  • YOUR PRIVACY RIGHTS. HOW TO DELETE YOUR ACCOUNT
  • Rights: The following rights (which may be subject to certain exemptions or derogations) shall apply to certain individuals (some of which only apply to individuals protected by the GDPR):
  • You have a right to access Personal Data held about you. Your right of access may normally be exercised free of charge, however we reserve the right to charge an appropriate administrative fee where permitted by applicable law;
  • You have the right to request that we rectify any Personal Data we hold that is inaccurate or misleading;
  • You have the right to request the erasure/deletion of your Personal Data (e.g. from our records). Please note that there may be circumstances in which we are required to retain your Personal Data, for example for the establishment, exercise or defense of legal claims;
  • You have the right to object, to or to request restriction, of the processing;
  • You have the right to data portability. This means that you may have the right to receive your Personal Data in a structured, commonly used and machine-readable format, and that you have the right to transmit that data to another controller;
  • You have the right to object to profiling;
  • You have the right to withdraw your consent at any time. Please note that there may be circumstances in which we are entitled to continue processing your data, in particular if the processing is required to meet our legal and regulatory obligations. Also, please  note that the withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal;
  • You also have a right to request certain details of the basis on which your Personal Data is transferred outside the European Economic Area, but data transfer agreements and/or other details may need to be partially redacted for reasons of commercial confidentiality;
  • You have a right to lodge a complaint with your local data protection supervisory authority (i.e., your place of habitual residence, place or work or place of alleged infringement) at any time or before the relevant institutions in your place of residence. We ask that you please attempt to resolve any issues with us before you contact your local supervisory authority and/or relevant institution.
  1. You can exercise your rights by contacting us at privacy@glossai.co. You may use an authorized agent to submit a request on your behalf if you provide the authorized agent written permission signed by you. To protect your privacy, we may take steps to verify your identity before fulfilling your request. Subject to legal and other permissible considerations, we will make every reasonable effort to honor your request promptly in accordance with applicable law or inform you if we require further information in order to fulfil your request. When processing your request, we may ask you for additional information to confirm or verify your identity and for security purposes, before processing and/or honoring your request. We reserve the right to charge a fee where permitted by law, for instance if your request is manifestly unfounded or excessive. In the event that your request would adversely affect the rights and freedoms of others (for example, would impact the duty of confidentiality we owe to others) or if we are legally entitled to deal with your request in a different way than initial requested, we will address your request to the maximum extent possible, all in accordance with applicable law. 
  2. Deleting your account: Should you ever decide to delete your account, you may do so by emailing privacy@glossai.co. If you terminate your account, any association between your account and Personal Data we store will no longer be accessible through your account. However, given the nature of sharing on certain services, any public activity on your account prior to deletion will remain stored on our servers and will remain accessible to the public.
  • USE BY CHILDREN. We do not offer our products or services for use by children and, therefore, we do not knowingly collect Personal Data from, and/or about children under the age of eighteen (18). If you are under the age of eighteen (18), do not provide any Personal Data to us without involvement of a parent or a guardian. For the purposes of the GDPR, we do not intend to offer information society services directly to children. In the event that we become aware that you provide Personal Data in violation of applicable privacy laws, we reserve the right to delete it. If you believe that we might have any such information, please contact us at  privacy@glossai.co.  
  • INTERACTION WITH THIRD PARTY PRODUCTS. We enable you to interact with third party websites, mobile software applications and products or services that are not owned or controlled by us (each a “Third Party Service”). We are not responsible for the privacy practices or the content of such Third Party Services. Please be aware that Third Party Services can collect Personal Data from you. Accordingly, we encourage you to read the terms and conditions and privacy policies of each Third Party Service. 
  • LOG FILES. We use log files. We use such information to analyze trends, administer the Website, track users’ movement around the Website, and gather demographic information.
  • OUR CALIFORNIA DO NOT TRACK NOTICE. Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. We may collect personally identifiable information about an individual consumer’s online activities over time and across different web sites when a consumer uses the Services. If you choose to operate your web browser “do not track” signals or any other mechanism that provides consumers the ability to exercise choice regarding the collection of such information, we will abide by your request and stop collecting such information. We may allow third parties such as such as companies that provide us with analytics tools, to collect personally identifiable information about an individual consumer’s online activities over time and across different web sites when a consumer uses the Services.
  • CONTACT US. If you have any questions, concerns or complaints regarding our compliance with this notice and the data protection laws, or if you wish to exercise your rights, we encourage you to first contact us at privacy@glossai.co.   

GDPR Whitepaper

In light of the General Data Protection Regulation (“GDPR“), GlossAI decided to put this document together to provide an overview of its standing with regard to GDPR.

What GlossAI’s take on the GDPR? We welcome the positive changes the GDPR brings, such as the increased harmonization and the “privacy by design and privacy by default” approach. Our view is that the GDPR is not only an obligation but also an opportunity to build privacy-friendly products while further fostering customer trust.

Should I, as a GlossAI customer, be concerned about the GDPR? Our recommendation is that all our customers assess carefully whether they are subject to the GDPR and, if so, to what extent. The consequences of breaching the GDPR are very serious. GlossAI recommends that you consult with legal counsel regarding your obligations (if any) under the GDPR. 

If I am a customer not based in the EU, should I still be concerned about the GDPR? Given the GDPR’s extraterritorial effect, our non-EU based customers are also encouraged to assess whether the GDPR applies to them or not. The GDPR will not only apply to companies that process the personal data of European individuals and have a presence in the EU (e.g. offices or establishments) but also to companies that do not have any presence in the EU but offer goods or services to individuals in the EU and/or monitor the behavior of European individuals where their behavior takes place within the EU.

As a GlossAI customer, where should you start your “GDPR journey”? If the GDPR applies to your company, we highly recommend conducting internal due diligence to map your specific data collection practices. This includes, among other matters, understanding what specific personal data (including sensitive personal data) of individuals protected by the GDPR your company is collecting (e.g., end-users, customers, employees, etc.), from whom is the data collected, where is it being stored, for what purposes is it being used, with whom is it being disclosed, and whether the personal data is transferred outside of the European Union or European Economic Area.

What is GlossAI doing in order to comply?

This is a high level summary of what we have done so far:

GDPR strategy.
We retained a leading outside counsel to help us understand the GDPR and prepare a GDPR compliance plan.
We built a taskforce with members of different departments (security, sales, product development, and others) to implement the GDPR compliance plan internally.
Top management has been personally involved in the supervision of its implementation.
We defined a Privacy Policy and other top-level policies as needed – e.g., Data Retention Policy, Personal Data Breach Policy, etc.
We regularly provide training and awareness among our employees about key GDPR requirements.

Data Processing Agreement. We drafted a Data Processing Agreement (“DPA“) in accordance with Article 28 of the GDPR for signature with our customers upon request. Consider what personal data you are using on our platform (if any) and, if required, reach out to privacy@glossai.co execute our DPA.

Security. We reviewed our security measures and created an internal policy that defines the requirements to ensure that information within the organization is protected at an appropriate level.
We implement a comprehensive industry-standard information security program with administrative, physical, and technical safeguards designed to protect the confidentiality, availability and integrity of our customers’ data. GlossAI has SOC2 certification.
The following is a high level summary of various safeguards that we implemented in the context of our services:

  • Access to data is only available to select staff who have undergone security training.
  • Fully logged changes to access policies and permissions.
  • Regular Penetration Testing and Vulnerability Assessments are conducted by third-party agencies to attest our security standing.
  • Separation between our development and production environments so that we do not access customer’s data for testing.
  • Only management has permissions to databases and storage in the production environment.
  • All production data is encrypted.

Response to data requests. We receive and respond to requests to grant access, correct or to information data made by our customers through our customer success or the relevant account manager.

Data transfers.

GlossAI staff. The majority of our staff sits in Israel. Israel was declared by the European Commission as a country that offers adequate level of data protection (see: https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/adequacy-protection-personal-data-non-eu-countries_en).

Other vendors and partners. We only share personal data that is subject to the GDPR with vendors and partners who, like Amazon Web Services, have announced that will comply with the GDPR and have undertaken to do so.

Ongoing compliance. We are not approaching GDPR compliance as a one-time exercise. Therefore, we are committed to periodically review our roadmap and ensure ongoing compliance.

Where can I learn more about GDPR? Additional information is available on the European Commission’s website here (http://ec.europa.eu/justice/data-protection/reform/index_en.htm/).

I have more questions. Who should I contact? If you have any additional questions about the GDPR you are welcome to contact us at privacy@glossai.co.

Disclaimer: The information in this document may not be construed or used as legal advice about the content, interpretation or application of any law, regulation or regulatory guideline. Customers and prospective customers must seek their own legal counsel to understand the applicability of any law or regulation on their processing of personal data.

GLOSSAI'S EMPLOYEES AND CANDIDATES PRIVACY NOTICE

Last updated: January 17, 2023

GlossAI Ltd. (“GlossAI”, “we” or “us”) has prepared this Employee and Candidates Privacy Notice (“Notice”) to be provided to GlossAI’s employees and job applicants. 

In connection with your employment or job application, we have to process your personal data. We know that the fact that we will need to use your personal data may be quite obvious to you. However, the purpose of this Notice is to give you information about the sorts of personal data we may collect, process and use about you, and the circumstances in which we may use it. 

GlossAI needs to process certain personal data in order to enter into our contract of employment with you and to continue to perform crucial aspects of your contract of employment such as paying you and providing you with benefits. There are also statutory requirements and other contractual requirements we have to comply with in relation to your employment. If we are not able to carry out certain processing activities we describe in this Notice we may not be able to comply with your contract of employment. Of course, we hope it would never come to that, and we will attempt to discuss this with you before we will not be able to comply with your contract of employment, but this is information that we are obliged to provide you with, as part of this Notice. 

As with many other GlossAI policies, this document is not part of your contract of employment, and we may update it from time to time, for example if we implement new systems or processes that involve the use of personal data. The new updates of this Notice will be available on our internal systems and intranet (such as on our Google Drive) and if we make any material change to the use of your personal data in a manner different from that stated in this Notice, we will notify you by sending an email or by other means.

Important note: Nothing in this Notice is intended to limit in any way your statutory rights, including your rights to a remedy or means of enforcement.

Candidates: 

  • GlossAI collects and uses the candidates data for the purpose of considering and verifying your suitability for employment. Additionally, you are not obligated to provide us with the information, and you may refuse to do so. 
  • Any offer and commencement of employment is conditional on the verification, to the satisfaction of GlossAI, of the information the candidate provides as part of their application and GlossAI being able to obtain references with which it is satisfied. If the applicant receives and accepts an offer of employment with GlossAI, they will undergo pre-employment screening and that this will involve verification of the details as specified below.
  • GlossAI or an independent agent acting on behalf of GlossAI, may verify the information provided by you and carry out further enquiries which may include, a CV check (e.g., to call your previous employers) and gap analysis, a verification of your highest education, a reference check, a proof of relevant qualifications check, a professional membership check, a media search (which may include social media and search engine searches). 
  • GlossAI requires this information as it is legally required to obtain it, it is necessary for GlossAI to perform or exercise its rights and obligations under employment law and/or because it is in GlossAI’s legitimate interests in its role as prospective employer to verify who they are, that they can work for GlossAI and that they are suitable for the role they have applied for.  
  • Where the applicant’s personal history requires verifications to be carried out in countries where they have worked and resided, their data may be sent and processed in those relevant countries. 
  • The applicants’ information will be handled in accordance with GlossAI’s Data Retention and Deletion Policy. GlossAI may share their information with third parties if it is under a duty to disclose or in order to comply with any legal obligation or to protect its rights, property, or safety of its employees, customers, or others.
  • If the applicant is successful in obtaining employment at GlossAI: the other information which GlossAI needs to keep in order to make further arrangements for their employment will be retained whilst their employment continues and as set out in GlossAI’s Data Retention and Deletion Policy.
  • In connection with GlossAI’s processing of their personal data, the applicant has certain rights to:
  1. ask to review the information held on him by GlossAI.
  2. ask for rectification of inaccurate personal data and to have any incomplete data completed; the decision in such request will be according to GlossAI ‘s judgment; and
  3. ask for erasure of personal data; the decision in such request will be according to GlossAI ‘s judgment.
  • More information on these rights and how to exercise them is available from your local supervisory authority and contact information for GlossAI is provided below. 
  • If the applicant is not successful then any personal documents that they have submitted to GlossAI or background check vendor (when applicable) will be confidentially destroyed in accordance with GlossAI’s Data Retention and Deletion Policy. 
  • If the candidate has any questions, they can contact careers@glossai.co.  

Employees:   

  • What categories of personal data does GlossAI collect about me? 
  • Identification data, such as your name, employee/staff ID, email address, home address, telephone number, emergency contact details, business landline, citizenship, photo, passport data, date and place of birth, social security number, signature, health insurance and governmental retirement plan information and tax references, marital status, as well as other government-issued identification information;
  • Professional experience information such as, information about your previous experience, CV or resume information, cover letter, education, training history, portfolio, and any other relevant information that you decide to share with us.
  • Information about your job record, such as position, business title, employee type, management level, time type (full or part time and percentage), work location, division, department, position level, manager (name & ID), support roles, start and end date, job history (including position history, title history, effective dates and past pay groups), qualification testing results, certifications, background check results, worker history (including log-files of changes in HR databases) and reason for leaving;
  • Information about your salary and benefits, such as your basic salary, car allowance, bonus and commission entitlements, raise amounts and percentages, insurance benefits (including information about you and your dependents that we provide to the insurer), emergency contact, pension plans, tax code, your bank account details and payment dates, accrued salary information, beneficiary information, and information relating to your pension;
  • Information about your equity compensation, such as units of stock or directorships held, details of all restricted stock units or any other entitlement to shares of stock awarded, cancelled, exercised, vested, unvested or outstanding in your favor; 
  • Performance and disciplinary information, such as performance reviews, evaluations, recordings and transcriptions of calls and interactions with GlossAI’s customers, ratings, information about disciplinary allegations, the disciplinary process and any disciplinary warnings, details of grievances and any outcome;
  • Absence Information, such as dates of leave of absence/vacation, family leave, training/educational leave, family care leave, medical leave;
  • Organizational data, including IDs for IT systems, company details, cost center allocations, and organizations;
  • Information about use of and participation in company technology and communications systems, including, without limitation, software, hardware, cellular phone usage, and video and audio recordings, for the purpose of provide you with the relevant services to allow you to properly perform your work, to manage the GlossAI’s information security and compliance with license terms, and for learning purposes.
  • Personal data processed on our IT systems, such as, personal data contained in emails sent to/from employees and business partners, suppliers and customers and other third parties and in other documents processed on our systems; 
  • Health and medical data, to the extent these can be shared with GlossAI in accordance with the applicable laws, such as the number of sick days for purposes of salary payment, workforce planning, and compliance with legal obligations; information on work-related accidents for purposes of insurance compensation, work safety and compliance with legal obligations (such as reporting obligations); information on disability for purposes of accommodating the work place and compliance with legal obligations; information on maternity leave for purposes of workforce planning and compliance with legal obligations; and religious affiliates for purposes of salary payment and tax compliance; and;  
  • Other data relevant to the employment relationship.

together “Employee Data”.

  • Why Does GlossAI Need to Collect and Process my Employee Data?

We collect and use this Employee Data for a variety of reasons linked to your employment described below (the “Processing Purposes”) along with examples of some of the Employee Data used for each of the Processing Purposes: 

  • Administering and providing compensation, including payroll bonus, stock options and other applicable incentives which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data;
  • Administering and providing applicable benefits and other work-related allowances, including reporting of benefit entitlements and use which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data;
  • Administering our workforce including, managing work activities, providing performance evaluations and promotions, reviewing performance and customer interaction, producing and maintaining corporate organization charts, matrix management, entity and intra-entity staffing and team management, managing and monitoring business travel, carrying out workforce analysis, conducting talent management and career development, leave management/approvals, providing references as requested, and administering ethics and compliance trainings which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data;
  • Facilitating the employee’s role, such as, for personnel in sales or support, disclosing their business contact information to a customer or potential customer;
  • Providing IT systems and support to enable you and others to perform their work, to enable our business to operate, and to enable us to identify and resolve issues in our IT systems, and to keep our systems secure which involves processing almost all categories of Employee Data;
  • Complying with applicable laws and employment-related requirements along with the administration of those requirements, such as income tax, social security deductions, and employment and immigration laws which involves the processing of identification data, contact details, information about your job, performance and disciplinary information; absence information and organizational data;
  • Monitoring and ensuring compliance with applicable policies and procedures and laws, including conducting internal investigations, which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data; use of and participation in company technology and communications systems;
  • Communicating with you, other GlossAI employees and third parties (such as existing or potential business partners, suppliers, customers, end-customers or government officials) which involves the processing of identification data, contact details, information about your job and organizational data;
  • Communicating with your designated contacts in the case of an emergency which involves the processing of contact details, information about your job and organizational data;
  • Responding to and complying with requests and legal demands from regulators or other authorities in or outside of your home country which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data; 
  • Complying with corporate financial responsibilities, including audit requirements (both internal and external) and cost/budgeting analysis and control which involves the processing of identification data, contact details, information about your job, salary and benefits and equity compensation, performance and disciplinary information; absence information and organizational data.
  • How do we collect this information? 

In most cases, GlossAI collects personal data directly from you. At times, GlossAI may also receive personal data from publicly available sources, a benefits provider, or other service providers involved in the Processing Purposes.

For example, we typically collect Employee Data during the recruitment process; at the start of employment; during the course of employment; and occasionally following termination of your employment. 

In addition, we may receive personal data about you from non-publicly available sources, such as: recruitment consultants; former employers; our benefits providers; and medical experts.

  • How might GlossAI share my personal data? 

GlossAI may transfer personal data to third parties, for the Processing Purposes as follows: 

  • Communication with third parties. As necessary in connection with business operations, work contact details, communication contact details and other personal data may be transferred to existing or potential business partners, suppliers, customers, end-customers or government officials and other third parties as appropriate for the particular business operation.
  • Regulators, authorities, and other third parties. As necessary for the Processing Purposes described above, personal data may be transferred to regulators, courts, and other authorities (e.g., tax and law enforcement authorities), independent external advisors (e.g., auditors and legal advisors), Directors within the GlossAI, insurance carriers, benefits providers, internal compliance and investigation teams (including external advisers appointed to conduct internal investigations). We will share your personal data with third parties where required by law, where it is necessary to administer the working relationship with you or where we have another legitimate interest in doing so.
  • Acquiring entities. We may share your personal data with other third parties, for example in the context of the possible sale, restructuring or transfer, some or all of the business, shares or assets to a third party, we will disclose your personal data to such third party (whether actual or potential) in connection with the foregoing events. 
  • Bankruptcy. In the event that we are acquired by, or merged with, a third party entity, or in the event of bankruptcy or a comparable event, we reserve the right to transfer, disclose or assign your personal data in connection with the foregoing events.
  • Service providers. As necessary for the Processing Purposes described above, personal data may be shared with one or more third parties, whether affiliated or unaffiliated, to process personal data under appropriate instructions (“Service Providers”). For example, the Service Providers may carry out instructions related to workforce administration, IT system support, payroll and compensation, training, compliance, and other activities relevant to the Processing Purposes, and will be subject to appropriate contractual obligations.
  • Professional advisors. We may share Employee Data with our professional advisors such as lawyers and accountants where doing so is necessary to facilitate the services they render to us.

Some of the recipients with whom we may share Employee Data, as described above, may be located in countries outside of your jurisdiction (including, Israel and the US). In such cases, we use commercially reasonable efforts to make sure that the recipients of the Employee Data undertake to take sufficient measures to ensure the privacy of your Employee Data. 

  • How long will GlossAI keep my personal data for? It is our policy not to keep personal data for longer than is necessary for the Processing Purposes. We may, for example, keep your personal data for a reasonable time after you have left to ensure that any ongoing obligations can be complied with. Where personal data is kept beyond the time that we normally would need to keep it, that period will be determined based on the applicable local law. GlossAI has a Data Retention and Deletion Policy in place to regulate these periods. 
  • What rights do I have in respect of my personal data? 

Depending on your location, you may have a number of rights in relation to your Employee Data. Such rights can be summarized in broad terms as follows (for more details contact us): 

  1. Right of access. You may have the right to request access to personal data processed about you. We do have to take into account the interests of others though, so this is not an absolute right, and in some cases permitted by law we may charge a fee.
  2. Right to rectification and erasure. In limited circumstances, you may have the right to rectify or request to erase inaccurate, outdated or incomplete personal data concerning you. 
  • Who can I contact about this? If you have concerns or questions regarding this Notice or if you would like to exercise your rights as a data subject, you can get hold of the right person here: Local contact: ofer.familier@glossai.co. 

GlossAI Cookies Policy

GlossAI Cookies Policy

We use in our site https://glossai.co/repurposing/ (“Site“) cookies and similar files or technologies to automatically collect and store information about your computer, device, and Site usage, in order to improve their performance and enhance your user experience. We use the general term “cookies” in this policy to refer to these technologies and all such similar technologies that collect information automatically when you are using our Site where this policy is posted.  You can find out more about cookies and how to control them in the information below. 

If you do not accept the use of these cookies, please disable them using the instructions in this cookie policy or by changing your browser settings so that cookies from this Site cannot be placed on your computer or mobile device. Important: disabling cookies on this Site may impair certain Site features.

In this Cookies Policy, we use the term GlossAI (and “we“, “us” and “our“) to refer to GlossAI Ltd. Our Privacy Policy is available at https://glossai.co/repurposing/#modal-policy.

What is a cookie? 

Cookies are computer files containing small amounts of information which are downloaded to your computer or mobile device when you visit a website.  Cookies can then be sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Cookies are widely used in order to make websites work, or to work more efficiently, as well as to provide information to the owners of the website. 

Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. Cookies may tell us, for example, whether you have visited our Site before or whether you are a new visitor.

There are two broad categories of cookies:

  • First party cookies, served directly by us to your computer or mobile device.
  • Third party cookies, which are served by a third party on our behalf. We use third-party cookies for functionality, necessity, performance, analytics, and advertisement, and social media purposes. The third-party cookies are outside of our control. The third parties may, at any time, change their terms of service, purpose and use of cookies, etc. See below additional information on how to manage such cookies.

Cookies can remain on your computer or mobile device for different periods of time. Some cookies are ‘session cookies’, meaning that they exist only while your browser is open. These are deleted automatically once you close your browser. Other cookies are ‘permanent cookies’, meaning that they survive after your browser is closed. They can be used by websites to recognize your computer when you open your browser and browse the Internet again.

Web beacons:

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are small graphics files that contain a unique identifier that enable us to recognize when someone has visited our website. This allows us, for example, to monitor the traffic patterns of users from one page within our website to another, to deliver or communicate with cookies, to understand whether you have come to our website from an online advertisement displayed on a third party website, to improve website performance and to measure the success of email marketing campaigns. In most instances, these technologies are reliant on cookies to function, and therefore declining cookies prevents them from functioning.

You may have the right to decide whether to accept or reject cookies.  When you access our Site, you are presented with a cookie consent mechanism that allows you to accept or reject cookies that are not essential cookies.  You may also control cookies by setting your browser to turn off cookies as described further below. If you turn off cookies, web beacon and other technologies will still detect your visits to our Site; however, they will not be associated with information otherwise stored in cookies

Targeted advertising

Third parties may drop cookies on your computer or mobile device to serve advertising through our website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these to us.

How do we use cookies?

We use cookies to:

  • track traffic flow and patterns of travel in connection with our Site;  
  • understand the total number of visitors to our Sites on an ongoing basis and the types of internet browsers (e.g. Chrome, Firefox, Safari, or Internet Explorer) and operating systems (e.g. Windows or Mac) used by our visitors; 
  • monitor the performance of our Site and to continually improve it; and
  • customize and enhance your online experience.

What types of cookies do we use?

The types of cookies used by us in connection with the Site can be considered ‘essential website cookies’, ‘functionality cookies’, ‘analytics and performance cookies’, ‘advertisement cookies’. We’ve set out some further information below, and the purposes of the cookies we set in the following table. 

  1. Cookies necessary for essential website purposes

These cookies are essential to provide you with services available through this Site and to use some of its features, such as access to secure areas. Without these cookies we will not be able to provide services that you require, such as transactional pages and secure login accounts.

Cookie name

Source

Expiry

Purpose

Cookieeyes-consent

Cookieeyes

1 year

This cookie is used to remember users’ consent preferences so that their preferences are respected on subsequent visits to this site. 

__hssrc

Hubspot

session

This cookie is used to indicate that the user has restarted the browser

__hssc

Hubspot

30 minutes

This cookie is used to  keep track of sessions and to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.

elementor

Elementor

never

This cookie is used to allow us to implement or change the website’s content in real time.

 

  1. Functionality Cookies

These cookies record information about choices you’ve made and allow us to tailor the website to you. These cookies allow us to provide you with our services in the way in which you have required, as you continue to use or come back to our Site.  For example, these cookies allow us to:

  • Save your location preference if you have set your location on the homepage in order to receive a localized information; 
  • Remember settings you have applied, such as layout, text size, preferences, and colors;
  • Show you when you are logged in; and
  • Store accessibility options.

Cookie name

Source

Expiry

Purpose

UserMatchHistory

LinkedIn

1 month

This cookie is used for LinkedIn Ads ID syncing.

lidc

LinkedIn

1 day

This cookie is used to facilitate data center selection.

li_gc

LinkedIn

5 months 27 days

This cookie is used for storing visitor’s consent regarding using cookies for non-essential purposes.

__cf_bm

Cloudflare

30 minutes

Cloudflare set this cookie to support Cloudflare Bot Management

 

  1. Performance / Analytics Cookies

We use performance/analytics cookies to analyze how the website is accessed, used, or is performing. We do this in order to provide you with a better user experience and to maintain, operate and continually improve the website. For example, these cookies allow us to:

  • Better understand our website visitors so that we can improve how we present our content;
  • Test different design ideas for particular pages, such as our homepage;
  • Collect information about Site visitors such as where they are located and what browsers they are using;
  • Determine the number of unique users of the website;
  • Improve the website by measuring any errors that occur; and
  • Conduct research and diagnostics to improve product offerings. 

Cookie name

Source

Expiry

Purpose

_gcl_au

Google Tag Manager

3 months

This cookie is used to experiment advertisement efficiency of websites using Google Tag Manager’s services.

AnalyticsSyncHistory

Linkedin

1 month

This cookie is used to store information about the time a sync took place with the lms_analytics cookie.

ln_or

Linkedin

1 day

Linkedin sets this cookie to registers statistical data on users’ behaviour on the website for internal analytics.

_fbp

Facebook

3 months

Facebook sets this cookie to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising after visiting the website.

_gid

Google Analytics

1 day

Google Analytics sets this cookie to store information on how visitors use a website while also creating an analytics report of the website’s performance. Some of the collected data includes the number of visitors, their source, and the pages they visit anonymously.

_gat_UA-*

Google Analytics

1 minute

Google Analytics sets this cookie for user behaviour tracking.

_ga

Google Analytics

1 year 1 month 4 days

Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.

_ga_*

Google Analytics

1 year 1 month 4 days

Google Analytics sets this cookie to store and count page views.

__hstc

Hubspot

5 months 27 days

Hubspot set this main cookie for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).

hubspotutk

HubSpot

5 months 27 days

HubSpot sets this cookie to keep track of the visitors to the website. This cookie is passed to HubSpot on form submission and used when deduplicating contacts.

_gat_gtag_UA_*

Google Analytics

1 minute

Google Analytics sets this cookie to store a unique user ID.

CONSENT

YouTube

2 years

YouTube sets this cookie via embedded YouTube videos and registers anonymous statistical data.

_lr_tabs_-

LogRocket

1 day

This cookie persists session information so new browser tabs or hard refreshes will attach to the current session.

_lr_hb_-

LogRocket

1 day

This cookie is used to connect “activity” across tabs to prevent starting new sessions when one tab has not seen activity for some time, but others have.

_lr_uf

LogRocket

session

uniquely identifies users with a random UUID for session limiting purposes


  • Marketing / Advertisement

We use marketing cookies to deliver many types of targeted digital marketing.. We do this in order to provide you with a better user experience and to maintain, operate and continually improve the website. The cookie store user data and behavior information, which allows advertising services to target audience according to variables. For example, these cookies allow us to: 

  • Observe the site performance and generate retargeting (Site retargeting, search retargeting, etc).
  • Maintain and improve the website and our products

 

Cookie name

Source

Expiry

Purpose

li_sugr

LinkedIn

3 months

LinkedIn sets this cookie to collect user behavior data to optimize the website and make advertisements on the website more relevant.

bcookie

LinkedIn

1 year

LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser IDs.

bscookie

LinkedIn

1 year

LinkedIn sets this cookie to store performed actions on the website.

IDE

Google DoubleClick  IDE

1 year 24 days

Google DoubleClick IDE cookies store information about how the user uses the website to present them with relevant ads according to the user profile.

test_cookie

doubleclick.net

15 minutes

doubleclick.net sets this cookie to determine if the user’s browser supports cookies.

YSC

YouTube

session

Youtube sets this cookie to track the views of embedded videos on Youtube pages.

VISITOR_INFO1_LIVE

YouTube

5 months 27 days

YouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface.

yt-remote-device-id

YouTube

never

YouTube sets this cookie to store the user’s video preferences using embedded YouTube videos.

yt.innertube::requests

YouTube

never

YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

yt.innertube::nextId

YouTube

never

YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen.

yt-remote-connecteddevices

YouTube

never

YouTube sets this cookie to store the user’s video preferences using embedded YouTube videos.

 

How to control or delete cookies

You may have the right to decide whether to accept or reject cookies. When you access our Site, you are presented with a cookie consent mechanism that allows you to accept or reject cookies that are not essential cookies.  

As another way of controlling cookies, most browsers allow you to change your cookie settings. These settings will typically be found in the “options” or “preferences” menu of your browser. In order to understand these settings and learn how to use them, please consult the “Help” function of your browser, or the documentation published online for your particular browser type and version.

However, please note that if you choose to refuse cookies you may not be able to use the full functionality of our Site.

The following pages have information on how to change your cookies settings for the different browsers:

If you use another browser, you can check if the procedure for your browser is mentioned in this explanatory website or here.

Third Party Websites’ Cookies 

When using our website, you may be directed to other websites for such activities as surveys, to make payment in currency other than U.S. dollars, or for job applications. These websites may use their own cookies. We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our website.

If you use the buttons that allow you to share products and content with your friends via social networks like Google, Twitter and Facebook, these companies may set a cookie on your computer memory. Find out more about these here:

https://www.facebook.com/about/privacy
http://twitter.com/privacy
http://www.google.com/intl/en-GB/policies/privacy

Need More Information?

If you would like to find out more about cookies and their use on the Internet, you may find the following link useful:

Cookies that have been set in the past

If you have disabled one or more Cookies, we may still use information collected from cookies prior to your disabled preference being set, however, we will stop using the disabled cookie to collect any further information. 

Contact us

If you have any questions or comments about this cookies policy, or privacy matters generally, please contact us via email at privacy@glossai.co.

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